On Lead - Sneaker Key Account Marketing, EMEA (JD)
New Yesterday
Job Details
Welcome to On! At On, we’re redefining the future of sportswear as one of the world’s fastest growing premium sportswear brands.
The Lead - Sneaker Key Account Marketing, EMEA is responsible for On's brand development, positioning, and consumer growth at JD Sports across Europe. You will use your marketing expertise to partner with the retailer as well as cross-functionally with Brand Studio, Brand Comms, Ecom, Sales, Merchandising and Brand Activation teams to craft and deliver thoughtful marketing plans. You will bring On's mission to life for our consumers by authentically creating memorable moments that drive brand affinity and lead to commercial growth. This will be achieved by successfully fusing your brand, retail, event, influencer, and digital marketing skills.
You will collaborate closely with the Key Account Managers for JD Group, and On’s regional counterparts to craft and bring to life the marketing strategy. This role reports into the Sr. Lead - Sneaker Key Account Marketing, Europe and can be located within proximity to London or Manchester.
Your Mission
• Account Marketing Plan Development: Develop and execute the marketing strategy for JD Sports, ensuring alignment with Brand Studio, Sales, and Brand Activation Teams.
• Build Consumer Connection: Drive initiatives to build a robust grassroots consumer connection in key sneaker cities across EMEA, ensuring we drive both brand awareness and brand relevance with consumers in places where trends start.
• Co-Created Campaign Creation: Work in partnership with the Brand Studio (Creative Lead, Copy, Art Direction) to develop engaging campaigns and connect our tech centered product storytelling with the cultures we serve.
• Elevate In-Store Experience: Collaborate with the Sr. Lead Retail Marketing EMEA to develop innovative Point-of-Sale (POS) tools that elevate our brand experience within our partners' physical stores.
• Full-Funnel Ecommerce Growth: Use your digital marketing expertise to bring a full-funnel approach to your activations and drive e-commerce growth with partners.
• Build Strong Partnerships: Be On's lead marketing partner working with an external partner in a complex and fast moving environment
• Cross Functional Collaboration: Use your natural leadership abilities to bring people together around a common mission by being able to clearly communicate your goals, and vision for the project and provide clear organizational leadership and clear decision making to see your projects come to life.
Your Story
• Typically 7 years of progressive experience in a marketing, sales, and/or e-commerce role, preferably within the fashion, lifestyle, or sporting goods industries, with expertise in the sneaker market.
• Your charismatic personality allows you to confidently engage with senior stakeholders at our most important accounts.
• You have a bias for action, accompanied by an innovative and creative personality with strong business acumen and commercial mindset.
• Considerable experience with digital marketing activations in an e-commerce environment.
• You are hands-on, you make things happen, and you are able to deliver end-to-end.
• You understand brand storytelling and how to bring this to life across multiple channels.
• You are a self-starter, solution-oriented, and have an organized working style that enables you to deliver and execute numerous projects at once in a fast-paced environment.
• You have a consumer-centric mindset, are forward-thinking, and enjoy leveraging consumer insights and data.
• Willingness to travel regularly based on business needs.
• You are a team player who is able to prioritize the needs of the collective and aren't afraid to get your hands dirty when other players are in need of a helping hand.
• You see the best in people and are able to leverage that to build sustainable partnerships.
• Your deep awareness and understanding of youth culture in France or the UK is what sets you apart from others.
Meet The Team
We are the EMEA B2B Strategic Partner Marketing team, a close-knit and diverse group of retail marketing pros who see the best in people and know how to leverage that to build thriving partnerships. With our finger firmly on the pulse of the community, our mission is to collaborate with our regional retailer partners to create bold, culture-shaping moments for our consumers that are worth talking about, drive brand awareness, and ultimately lead to commercial success by helping them find products they love and a brand they resonate with.
What We Offer
On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically - to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose. On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.
Your Mission
• Account Marketing Plan Development: Develop and execute the marketing strategy for JD Sports, ensuring alignment with Brand Studio, Sales, and Brand Activation Teams.
• Build Consumer Connection: Drive initiatives to build a robust grassroots consumer connection in key sneaker cities across EMEA, ensuring we drive both brand awareness and brand relevance with consumers in places where trends start.
• Co-Created Campaign Creation: Work in partnership with the Brand Studio (Creative Lead, Copy, Art Direction) to develop engaging campaigns and connect our tech centered product storytelling with the cultures we serve.
• Elevate In-Store Experience: Collaborate with the Sr. Lead Retail Marketing EMEA to develop innovative Point-of-Sale (POS) tools that elevate our brand experience within our partners' physical stores.
• Full-Funnel Ecommerce Growth: Use your digital marketing expertise to bring a full-funnel approach to your activations and drive e-commerce growth with partners.
• Build Strong Partnerships: Be On's lead marketing partner working with an external partner in a complex and fast moving environment
• Cross Functional Collaboration: Use your natural leadership abilities to bring people together around a common mission by being able to clearly communicate your goals, and vision for the project and provide clear organizational leadership and clear decision making to see your projects come to life.
Your Story
• Typically 7 years of progressive experience in a marketing, sales, and/or e-commerce role, preferably within the fashion, lifestyle, or sporting goods industries, with expertise in the sneaker market.
• Your charismatic personality allows you to confidently engage with senior stakeholders at our most important accounts.
• You have a bias for action, accompanied by an innovative and creative personality with strong business acumen and commercial mindset.
• Considerable experience with digital marketing activations in an e-commerce environment.
• You are hands-on, you make things happen, and you are able to deliver end-to-end.
• You understand brand storytelling and how to bring this to life across multiple channels.
• You are a self-starter, solution-oriented, and have an organized working style that enables you to deliver and execute numerous projects at once in a fast-paced environment.
• You have a consumer-centric mindset, are forward-thinking, and enjoy leveraging consumer insights and data.
• Willingness to travel regularly based on business needs.
• You are a team player who is able to prioritize the needs of the collective and aren't afraid to get your hands dirty when other players are in need of a helping hand.
• You see the best in people and are able to leverage that to build sustainable partnerships.
• Your deep awareness and understanding of youth culture in France or the UK is what sets you apart from others.
Meet The Team
We are the EMEA B2B Strategic Partner Marketing team, a close-knit and diverse group of retail marketing pros who see the best in people and know how to leverage that to build thriving partnerships. With our finger firmly on the pulse of the community, our mission is to collaborate with our regional retailer partners to create bold, culture-shaping moments for our consumers that are worth talking about, drive brand awareness, and ultimately lead to commercial success by helping them find products they love and a brand they resonate with.
What We Offer
On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically - to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose. On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.
- Location:
- London
- Job Type:
- FullTime