Marketing Specialist

7 Days Old

Accessories Marketing Specialist
Join us to lead the way in maximizing accessory sales and profitability, acting as the go-to expert and innovator for Fords accessory portfolio.

Responsibilities

Improve sales and profitability of Ford accessories
Act as subject matter expert for accessory product queries, liaising with dealers, the field team, product marketing team, FCSD-E marketing team, Technical Services and Daventry Parts Distribution Centre
Ensure dealers have the right product support materials (fitting instructions etc) to support accessory sales
Act as main point of contact with current/future suppliers for supplier-branded accessories, to identify product / marketing / sales opportunities
Identify additional accessories opportunities, evaluate the business case and work with suppliers / FCSD-E to bring accessories to market
Leverage the launch of new model launches to increase sales of accessories
Support the pricing of accessories to ensure that we maximise sales and profitability
Support the Accessory Marketing team in the development of sell in and sell out programmes and comms materials (e.g. image accuracy)
Work with Ford College to ensure that accessories are integrated into dealer training courses
Work in collaboration with the public affairs team on Dressing press garage vehicles to promote both vehicle and accessory ranges.
Manage all accessory fixed content job menus including creation and administration
Work with vehicle sales and marketing teams to identify opportunities where accessories can be used to dress ageing stock vehicles at national, regional or dealer level
Ensure accessories are communicated in Ford of Britain Vehicle Brochures and approve FCSD content for all brochures in Burrows Ibrams and Nuworld online system
Provide insight into the accessory competition (Halfords, on line retailers and other Vehicle Manufacturers) to identify best practice

Qualifications
Ideally 23 years of experience in Marketing, preferably within a dynamic, fast-paced environment
Proven ability to build strong working relationships, coupled with excellent communication skills and a results-driven mindset
Genuine interest and solid understanding of Commercial Vehicles
Strong analytical and written communication skills, with a high level of enthusiasm and attention to detail

Whats in it for you?

At MSX, our employees are the force behind our success. We are dedicated to empowering and encouraging our people and offer flexible working methods to suit all. We are a Disability Confident Committed organisation who takes pride in our diverse workforce.

In joining MSX, you can enjoy:

up to £34,000per year (depending on experience)
25-days annual leave per year
Paid business expenses
Cashback Health Care Scheme
Car salary exchange scheme
Potential to progress within the company, with global opportunities updated regularly

You can learn more about MSX International on our website: MSX International

TPBN1_UKTJ
Apply
Location:
Basildon
Salary:
£30,000
Job Type:
FullTime
Category:
Marketing

We found some similar jobs based on your search