Overview

Marketing Manager role at OMGkPop. Hybrid working arrangement: Swinton/Pendlebury (3 days remote, 2 days in office).

Salary: £50,000 basic salary (DOE) + 10% annual performance-based bonus + company benefits. Role reports to senior leadership and focuses on lead generation, account-based marketing, and digital campaigns to support growth and strategic direction.

Responsibilities

• Develop and lead the company\'s lead generation strategy, overseeing the execution of marketing tactics
• Optimize the marketing funnel to increase engagement and conversion
• Deliver account-based marketing campaigns targeting enterprise clients (£200k+)
• Use CRM tools to track performance and generate actionable insights
• Plan and deliver networking initiatives, roundtables, and other events
• Manage digital channels, including paid campaigns and SEO
• Support internal marketing initiatives, including podcasts, video content, and office events
• Project manage website launches, updates, and digital campaigns
• Work closely with senior leadership to ensure marketing strategy aligns with business objectives

Qualifications

• Minimum 3 years B2B marketing experience, ideally from entrepreneurial or smaller tech-focused businesses
• Strong experience in lead generation and account-based marketing
• Enthusiasm, energy, and the ability to galvanise and motivate a team
• Experience with CRM tools, paid digital channels, SEO, and content management systems
• Creativity, proactivity, and the ability to manage multiple projects simultaneously
• Strong organisational skills, with a hands-on approach to strategy and execution

Desirable

• Experience producing internal/external video or podcast content
• Project management experience for website redesigns or launches

Benefits

• £50,000 basic salary (DOE) with slight flexibility for the right candidate
• 10% annual performance-based bonus
• 25 days holiday + bank holidays (option to purchase up to 5 more)
• Healthcare and pension
• Hybrid working - 3 days remote, 2 days in office
• Clear career progression with potential to become Head of Marketing within 12 months
• Collaborative, innovative, fast-moving team environment

Why Join?
This role offers the opportunity to grow your career within a high-performance tech business across all aspects of B2B marketing, from strategy and lead generation to analytics and campaign delivery.

If you are a creative self-starter with excellent communication skills and a results-driven approach, apply today.

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