Reference number

50471

Job title

Marketing Manager

Salary

to £27,000 pa for a 3 day week + bonus + private healthcare

Location

St Helens

Duration

Permanent

Start date

ASAP

GPW Recruitment are working with an established, specialist manufacturer in St Helens to recruit a Marketing Manager to work 3 days.

In this newly created role you will report to the Managing Director with a focus on growing and developing a range of specialist manufactured products into the international defence market.

Candidates are welcome from all industries, however candidates with a qualification or experience in Chemical, Chemistry or Research and Development would be of particular interest.

Duties and responsibilities as the Marketing Manager

• Manage all marketing activities including campaigns, events, blogs, digital marketing to translate business goals into engagement, leads and revenue.
• Develop and drive comprehensive digital plans for awareness and lead generation campaigns with KPIs and reporting metrics to assess campaign success.
• Provide creative development and art direction for ads, campaigns and graphics that support sales objectives and build brand awareness.
• Write and oversee the creation of sales and marketing materials, press releases, presentations, social media content and website content.
• Maintain awareness of emerging trends and best practices to identify opportunities to apply to business strategy and plan.
• Conduct market research to identify trends and opportunities for growth.
• Identify and target specific campaigns for products and geographical locations within Europe and around the world.
• Lead project management for marketing initiatives.
• Act as prime driver and thought leader for development of new campaigns and initiatives.
• Monitor and analyse the performance of digital marketing campaigns via tools such as Google Analytics and Social Media Analytics.

Experience required for the Marketing Manager role

• Proven experience in marketing roles.
• Proficiency in Microsoft Office and WordPress.
• Excellent verbal and written communication skills.
• Strong organizational and planning skills. Ability to manage multiple projects simultaneously whilst meeting deadlines and budgets.
• Degree level or equivalent in Marketing or related subject.
• Proven record of effective communication, capable of articulating complex topics and subject matter.
• Strong interpersonal skills with a proven ability to work well with internal and external stakeholders.

Benefits

• Salary £27,000 pa for 3 days (full time equivalent £45,000 pa).
• A contributory pension scheme.
• Private health insurance.
• Bonus scheme based on individual contribution and company profitability, paid at Directors discretion.

To apply for the Marketing Manager role please click apply now.