Overview

Save the Children UK is looking for a collaborative and driven marketing professional with significant experience delivering telemarketing campaigns that grow existing customer or supporter value to join us as our Marketing Manager (Telemarketing & Regular Giving Growth).

About the role

As Marketing Manager (Telemarketing & Regular Giving Growth), you will develop and deliver effective telemarketing and cross-channel campaigns to grow the value of our Regular Giving base. By understanding donor motivations, you will deliver campaigns that prompt action and drive income through upgrade, conversion, cross-sell, winback, reactivation, and stewardship activity.

You will work within a multi-disciplinary squad, collaborate closely with colleagues across Public Impact, and manage relationships with external agencies to deliver engaging, data-driven campaigns that keep our supporters at the heart of everything we do.

Responsibilities

• Work as part of a multi-disciplinary squad to engage supporters and grow the lifetime value of our Regular Giving base, using data and insight to understand audience needs and motivations.
• Plan and deliver telemarketing campaigns with a multi-channel approach to achieve ambitious regular giving growth income and donor conversion targets.
• Drive upgrade, cross-sell, reactivation, winback and conversion telemarketing campaigns utilising Email, Direct Mail, and SMS, ensuring optimal performance and return on investment.
• Develop inspiring, audience-focused creative and calling guides, working with internal teams and external agencies to deliver high-quality supporter experiences.
• Collaborate with data and insight teams to develop robust campaign selections, embedding test-and-learn principles to improve results.
• Monitor and analyse campaign performance, sharing insights and learnings to inform future activity.

About you

To be successful, it is important that you have:

• Significant experience delivering telemarketing campaigns that grow existing customer or supporter value.
• Experience planning and delivering multi-channel integrated marketing campaigns, including Telemarketing, Direct Mail, Email, and SMS.
• Strong project management skills, with a proven track record of delivering complex campaigns on time and to budget.
• Experience managing external partners, including telemarketing and creative agencies, to deliver high-quality work.
• Strong analytical skills, with the ability to interpret data and translate insights into strategic recommendations.
• Commitment to Save the Children's vision, mission and values.

What we offer you

Working for a charity provides one of the best benefits there is – a sense of purpose and reward for helping others. However, we understand the importance of giving back to our employees to ensure a happy and healthy working environment and work/life balance.

We focus on flexibility, inclusion, collaboration, health and wellbeing both in and outside of work.

We provide a wide range of benefits which will reward your hard work, motivate you, and inspire you to work to improve the lives of children every day.

Location & Ways of Working

This is a hybrid working role where you will be required to come in to your contracted office approximately once a week, typically on a Thursday, depending on the needs of your role, team, or service. This may be more than once a week on some occasions. This will be discussed and agreed with your manager / team and we encourage candidates to discuss our ways of working in more detail at interview stage.

Please note: travel costs to your contracted office will be at your own expense.

Flexible Working - We are happy to discuss flexible working options at interview.

Commitment to Diversity & Inclusion

Save the Children UK believes in a world that is fair, inclusive and equitable where all children have the opportunity to change their world. We apply this to our workforce and we are committed to developing and supporting a diverse, equitable, and inclusive organisation where all employees have a sense of belonging and feel that they can be "Free to Be Me". We are not looking for just one type of person - we want to recruit people who can add fresh perspectives, innovative ideas or challenge that disrupts the risk of group think.

We are especially interested in people whose childhood experiences - of life on a low income, of migration, of being in a racialised community, of the care system, of being LGBT+ or in an LGBT+ family or living with (or with someone with) a disability - help us to see things we might otherwise miss. Whatever your story is we want to hear it because we know that different voices, ideas, perspectives and knowledge, working together will enable us to better the lives of children around the world. This is the reason why we are all here.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing, Business Development, and Management

Industries

• Non-profit Organizations, Fundraising, and International Trade and Development

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