Dare Interiors is a luxury interior design experience centre specialising in high-end furniture, lighting, and home accessories. We provide exceptional design solutions for discerning clients across London, the UK, and internationally. Our reputation for excellence extends across diverse markets, requiring sophisticated marketing strategies that resonate with multicultural clientele.POSITION DETAILSLocation: Westminster, LondonDepartment: MarketingReports to: Director of Partnerships / CEOSalary: Competitive, based on experienceEmployment Type: Full-time, PermanentWorking Hours: 40 hours per week, central London office-based roleJOB DESCRIPTIONRole OverviewWe are seeking a strategic Marketing Manager with native or fluent Russian language capabilities to create and execute comprehensive marketing strategies for our luxury interior design showroom. The ideal candidate will lead marketing campaigns, evaluate performance metrics, and collaborate with internal teams to drive business growth. You will have a strong marketing background with excellent communication skills, attention to detail, and the ability to develop creative marketing strategies that generate leads and promote our premium offerings to discerning clients.This role requires 3-5 years of marketing experience, with demonstrated expertise in performance marketing, lead generation, events management, and community building within luxury retail or design sectors.Key ResponsibilitiesDefine and execute marketing strategy aligned to our annual marketing planLead integrated marketing campaigns for showroom collections, events, and brand initiativesTrack and evaluate campaign performance using analytics tools, providing actionable insightsManage marketing budgets to optimize ROIConduct competitive market research and identify growth opportunitiesLead Generation & Client AcquisitionCoordinate marketing activities to generate leads and showroom visitsDevelop and optimize customer acquisition funnelsDesign creative marketing approaches to inform clients and prospects of offeringsManage digital lead generation through paid advertising, SEO/SEM, and marketing automationOversee CRM and segmentation strategiesCollaborate closely with sales, design, and operations teamsPromote showroom collections and services across teamsManage relationships with Design Residency partners, suppliers, agencies, and vendorsCoordinate content creation with designers and suppliersDigital Marketing & Social MediaManage social media platforms with engaging, design-focused content in Russian and EnglishOversee website content, UX improvements, and multilingual SEOImplement email marketing automation and personalizationMonitor and optimize digital marketing channelsEvents, Exhibitions & Community EngagementPlan and execute showroom events, VIP experiences, and trade showsDevelop exhibition strategies for key luxury design industry eventsBuild relationships with design influencers, media, and industry leadersDesign community building activities for local and Russian-speaking marketsPublic Relations & Brand ManagementDevelop PR strategies targeting design publications and Russian-language pressManage brand positioning and corporate communicationsHandle crisis communication and reputation managementLoyalty & Customer ExperienceDesign customer loyalty programs for high-net-worth individualsDevelop personalized marketing for VIP clients and repeat customersOversee referral and satisfaction initiativesESSENTIAL REQUIREMENTSBachelor's degree in Marketing, Business, Communications, or related fieldAt least 3-5 years of marketing experience, preferably in luxury retail, furniture, or interior designNative or fluent Russian speaker with excellent written and verbal communicationProficient in English with strong organizational skillsAbility to manage multiple campaigns and competing deadlinesSkilled in digital marketing tools, analytics, CRM, and marketing automationStrong strategic thinking, creativity, and design sensibilityDESIRABLE QUALIFICATIONSExperience marketing luxury brands, design, or premium lifestyle sectorsEvent and trade show management experiencePR and media relations expertiseE-commerce and omnichannel marketing knowledgeAdditional languages and creative skills valuedProfessional marketing certifications preferredWHAT WE OFFERCompetitive salary, based on experiencePerformance bonuses and annual reviews25 days annual leave plus bank holidaysPension scheme and healthcare benefitsProfessional training and development opportunitiesCentral London office with exclusive industry networkingEmployee discount on luxury showroom productsOpportunity to work with prestigious design brands and clients #J-18808-Ljbffr