Overview

Join to apply for the Marketing Manager - France role at AnyVan.

We are looking for a Manager to lead AnyVan’s marketing efforts in France. This is a pivotal role for AnyVan’s international expansion and will be responsible for making sure our brand finds its core customer base – and grows fast. This role requires a mix of strategic thinking and hands-on execution, supported by the wider marketing function.

What you’ll be doing and the impact you’ll have: delivering campaigns that reach new customers, improve conversion, and drive revenue, with close collaboration across brand, content, influencer, and PR, and alignment with CRM, product marketing, partnerships, SEO and paid social.

Responsibilities

• Define and execute the go-to-market strategy for France – identifying market opportunity, key audiences, core messages and channel mix – with support from the Head of Brand and CMO.
• Be the voice of the French customer internally, using data and insight to shape the proposition, tone and localization.
• Lead ongoing market activation and campaign delivery with direct responsibility for brand, content, influencer and PR channels.
• Work with data and finance teams to ensure activity is measurable and drives incremental revenue; lead reporting to the business.
• Develop, either yourself or with freelancers, creative and compelling content across the customer journey for a wide range of marketing channels, ensuring local relevance and brand consistency.
• Lead local PR and influencer activity, generating campaigns that support the marketing strategy.
• Coordinate with internal teams to ensure CRM, product marketing, partnerships, SEO and paid social are executed effectively within a local context.
• Proactively propose strategies and tactics to optimise marketing efforts in line with business objectives.
• Contribute campaign ideas and provide briefings and feedback on creative with customer insight and brand experience.

Qualifications

• Solid experience launching direct-to-consumer tech businesses in the French market. Bonus points if you've worked in a scale-up.
• Exceptional written and verbal communication skills in English (fluent) and French (fluent).
• Natural storytelling ability, with experience writing long and short-form copy in French.
• Broad marketing channel exposure, with direct responsibility for PR and influencer marketing. Knowledge of SEO and partnerships is a plus.
• Strong experience measuring campaigns against commercial goals and understanding the impact on revenue.
• Excellent project management skills, balancing organisation and speed of execution.
• Collaborative and able to influence – able to gain buy-in and manage relationships with multiple stakeholders.
• A hands-on, can-do attitude; self-motivated, responsible, and results-driven.
• A desire to learn and participate in a two-way feedback culture.
• Willingness to commute to our offices in Hammersmith at least 3 days a week.
• Strong alignment with our company values and ability to make an impact.
• Please note we are unable to offer visa sponsorship for this role. All applicants must be currently located in and eligible to work in the UK without visa support.

What We Offer

Competitive Salary - Highly competitive salaries

Generous Time Off - 25 days + public holidays, Christmas Eve on us, long-service perks up to 30 days

Health & Wellbeing - On-site gym, Vitality membership, enhanced sick pay

Future Ready - The People’s Pension (5% you, 3% us)

Family Support - Enhanced maternity pay

Easy Travel - 2 minutes’ walk from the tube, Octopus Electric Vehicles, Cycle to Work Scheme with showers and towels on site

Daily Perks - In-house barista coffee, free breakfast every day and local discounts

Culture & Community - Weekly drinks, socials, and rewards that take you places

DE&I

We are committed to building an inclusive and diverse workplace where every voice is heard, every perspective is valued, and every individual has the opportunity to thrive. We welcome applicants from all backgrounds to be part of our mission and contribute to our vibrant culture.