Overview

We are looking for a marketing lead to join our busy team who will work across all aspects of our brands and business. Lancashire Business View (LBV) magazine publishes an award-winning magazine six times a year and stages award-winning, industry-leading events. LBV has an online presence, a digital version of the magazine, frequent online communications, and a strong social media following. We stage around 30 events each year, from themed debates for up to 10 delegates to the Red Rose Awards which attracts more than 1,000 guests annually. We are a small and dynamic team, and all contribute to the direction of the business.

About the role

We’re on the lookout for a marketing lead to join our team and take the reins of all things marketing here at Lancashire Business View. This is a hands-on role where you’ll shape and deliver impactful campaigns across both digital and traditional channels. You will bring energy, fresh ideas, and a genuine passion for marketing. You’ll have the confidence to represent the business at networking events, present with impact, and build new connections while strengthening the valued relationships we’ve developed over the years. Just as importantly, you won’t shy away from challenging the team’s thinking and bringing new perspectives to the table. This is a fantastic opportunity for someone who thrives in a fast-paced environment, enjoys variety, and wants to make a real difference in a role where no two days are the same.

Responsibilities

• Lead the development, implementation and evaluation of multi-channel marketing campaigns
• Oversee brand strategy and ensure consistency across all platforms and materials
• Brief in-house graphic designer and copy writer with clear objectives
• Manage and optimise website content
• Plan, execute and analyse email, digital and print marketing campaigns to drive engagement and action
• Collaborate with sales and editorial teams to provide marketing support that drives revenue and readership
• Ensure accurate data management and reporting to inform marketing decisions
• Build and maintain strong relationships with suppliers and partners to support marketing initiatives

Events

• Assist with event strategy, planning and execution, from concept to delivery
• Assist with aspects of Lancashire Business View events and awards, including logistics and on-site coordination
• Act as key liaison for sponsors, guests, and venues to ensure successful partnerships and experiences
• Oversee the creation of event visuals, collateral and branded materials
• Represent the organisation at external events, including exhibitions and networking opportunities
• Deliver integrated marketing support for events, maximising awareness and attendance
• Attend and manage expo stands solo or with others

Please note: Some flexibility is required for events outside of standard working hours, though weekend work is not expected.

Requirements

• Minimum 3 years’ marketing experience in a B2B environment
• Event experience
• First-class written and verbal communication skills
• Confident communicator with strong presentation skills
• Ability to work independently and collaboratively
• Excellent organisational skills with the ability to prioritise and meet deadlines
• Strong IT skills, including Microsoft Word, Excel, PowerPoint and Outlook
• Full driving licence and access to own car
• 30 days holiday including bank holidays
• Access to learning / skills development
• Wellbeing plan and mental health support
• Flexible working including some hybrid
• Employer pension contributions
• Lots of attention from the office dog

To apply

Please submit your CV with a covering letter outlining your suitability to the role via LinkedIn or direct to joanne@lancashirebusinessview.co.uk by 19th September 2025.

Corporate information

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Media Production

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