Overview

Marketing Director, Sage People

Job Description: This is an exciting opportunity to join a startup-style business unit within a global market-leading technology company. As part of Sage People, you’ll play a key role in shaping the future of our HR technology solutions, driving growth and innovation alongside a passionate, high-performing team. Operating as part of a newly formed leadership team, you’ll have the freedom to influence strategy, establish best-in-class marketing practices, and help build a dynamic, high-impact business with global reach and bold ambitions.

About the Role

As Director of Marketing for Sage People, you will lead and scale a world-class marketing function that drives brand growth, demand generation, and pipeline performance.

Reporting into the Sage People leadership team, you will define and execute the go-to-market strategy, own the Ideal Customer Profile (ICP), and shape the overall positioning of Sage People in the market. This role requires a balance of strategic thinking and hands-on execution, with full accountability for marketing performance across brand awareness, pipeline creation, and ARR growth.

Location: Hybrid – 3 days per week from our London, Newcastle, or Winnersh office