Marketing Data Analyst

Were looking for a freelance Marketing Data Analyst to support ongoing digital initiatives. This role is all about turning data into actionable insights that drive smarter marketing decisions and improve campaign effectiveness.

What Youll Do:

Analyse campaign performance across multiple digital channels

Build and maintain dashboards and reports

Provide insights on customer acquisition, retention, attribution, and engagement

Support segmentation and targeting with data-driven analysis

Work closely with marketing stakeholders to optimise ROI

Spot trends, opportunities, and make commercial recommendations

What Youll Need:

Proven experience in marketing analytics or data analysis

Strong SQL skills

Familiarity with marketing analytics tools and platforms

Good understanding of KPIs, attribution, and performance metrics

Ability to translate data into clear, actionable insights

Confident communicator, able to present findings to non-technical audiences

Experience with Tableau or Looker is an advantage

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