Marketing Cloud Specialist

New Yesterday

About BionicBionic is a tech-enabled business switching service. We empower small business owners with a radically better way for them to sort their business essentials through smart technology.We're seeking a Salesforce Marketing Cloud Specialist to join our Marketing team in a fast-paced environment, where your ideas will help shape meaningful impact.As a Marketing Cloud Specialist, you'll play a key role in how we communicate with our customers - from service-based messages to marketing campaigns. Everything that reaches our 200,000 customers comes through Marketing Cloud, whether via automated journeys or single sends.You'll be hands-on with campaign builds, automations, data segmentation, and testing, helping us understand the data that drives our communications and ensuring we deliver the right messages, faster. This role is about enabling the team to move quickly through the customer lifecycle, improving retention and creating more opportunities as the business grows.This is a technical marketing role, ideal for someone with 2+ years of experience in Salesforce Marketing Cloud (or a similar platform) who is ready to take the next step in their development with the support of an experienced team.Key ResponsibilitiesSupport end-to-end delivery of customer campaigns in Salesforce Marketing Cloud, including setup, testing, and deployment across email, SMS, WhatsApp, and print channels.Build and maintain journeys, automations, and campaign assets in Journey Builder, Automation Studio, and Content Builder.Create and manage audience segments using Contact Builder and SQL queries.Implement and test dynamic content using AMPscript.Update and build modules using HTML.Monitor campaign performance, generate basic reports, and highlight issues or opportunities for improvement.Ensure all communications comply with QA standards, GDPR, and internal policies.Collaborate with stakeholders in marketing and other departments to ensure accurate briefs, requirements, and timely campaign delivery.Stay current on platform updates and best practices, with support for pursuing additional Salesforce certifications.Essential Skills and Experience2+ years' hands-on experience with Salesforce Marketing Cloud (or equivalent ESP), including Journey Builder, Email Studio, and Automation StudioComfortable creating dynamic content using Content BuilderExperience working with customer data and segmentation in Contact BuilderConfident using SQL for audience segmentation and reportingExperience with AMP script and HTMLExperience with Salesforce integrations with Marketing CloudSolid understanding of campaign QA, testing, and reporting practicesExpertise in using Excel for reportingExperience working cross-functionally with Marketing, Data, and Tech teamsA proactive, solutions-oriented mindset with an interest in developing deeper expertise in SFMCDesirable: Salesforce Marketing Cloud certifications (Email Specialist or Administrator), experience with Cloud Pages and/or SSJS, A/B testing and personalization strategies, deliverability monitoring, and exposure to Salesforce CRM.Who We're Looking ForA naturally curious Marketing Cloud Specialist who enjoys exploring new ideas, tools, and ways of workingEager to learn and develop skills, particularly in marketing and data-driven decision-makingThrives in a collaborative environment and is happy to support the team wherever neededHas strong attention to detail and can efficiently manage and resolve day-to-day tasksComfortable working with data, with experience in Excel and SQL, and able to draw actionable insightsBrings some marketing experience or background, with a basic understanding of digital marketing and customer needsMotivated to take on increasing responsibility, tackle more complex projects, and progress in their careerEnjoys experimenting, trying new approaches, and finding solutions independently while seeking guidance when necessaryInterview processInitial conversation with one of our Talent Acquisition Team1st stage Teams interview with the hiring managers and technical task2nd stage in-person interview with hiring managersBenefitsWorking at Bionic means provides you many opportunities to advance your career, with incredible progression, recognition, and reward.Enhance your health & wellbeingPrivate healthcare coverEmployee Assistance Programme, including a virtual GP service, priority physio & talking therapiesEyecare schemeHybrid working patternTaking time away from work25 days annual leave plus the 8 UK bank holidays, increasing with tenure1 paid family/religious day of leave per year - following successful probation period1 paid charity volunteering day per yearOption to buy/sell up to an additional 3 days leave per yearFamily matters: for the special momentsEnhanced maternity, paternity or shared parental leave2 days off for your wedding upon joining, and up to 5 days after 2 years\' serviceFlexible working options & a hybrid work approachFlexible working options & a hybrid work approachFinancial wellbeingAuto-enrolled salary sacrifice pension schemeLife assuranceSeason ticket Loans, salary advances & loans to buy/rent a home - based on tenureCycle to work schemeRecognitionHighflyers incentive, a VIP experience for our high performers across Bionic group to celebrate successCompany summer & Christmas party celebrations, business and local zonely & annual awards and recognitionLong service awardsLong service awards #J-18808-Ljbffr
Location:
London, England, United Kingdom
Job Type:
FullTime

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