Marketing Campaign Specialist

New Today

We are looking for a performance-driven Marketing Campaign Specialist who is just as comfortable in a platform dashboard as being in front of a camera. It is a role focused on multi-channel approaches to maximise results, You’ll run a broad range of initiatives - affiliate marketing, social media, and brand storytelling, and serves as one of the faces of our UK & Ireland brands across our social channels.You’ll work closely with our product marketing, SEO & GEO, MarTech, and content teams to grow our reach, improve visibility, and scale strategic partnerships across review, aggregator, and third-party content platforms.Key ResponsibilitiesThis role is responsible for the integrated execution and management of a variety of marketing initiatives. While a core focus will be on partner and social media channels, you will be expected to take a holistic approach to campaign management, identifying new opportunities and channels to drive growth, and leveraging data to optimize performance across all marketing activities.Partner MarketingManage our affiliate program, including developing strategy, partner recruitment, and performance tracking.Foster strong partnerships with third-party content sites, review platforms, and aggregators.Collaborate with our content and SEO teams to create high-performing affiliate content.Optimise offers, creatives, and partner performance to drive measurable growthSocial MediaLead social media channel strategy across LinkedIn, Instagram, and other platforms.Work with our content team to produce social-first content optimised for both SEO and audience engagement.Lead community engagement efforts, actively participating in conversations and empowering colleagues to be active and authentic brand ambassadors on social platforms.Use insights and trend-watching to identify new opportunities.Represent the brand on social media by creating authentic, brand-aligned posts and short-form video featuring yourself and your colleagues.Performance & AnalyticsTracking, analyse, and report on campaign performance, benchmarking against key performance indicators (KPIs).Utilise data-driven insights to iterate on and scale successful campaigns while identifying and optimising underperforming initiatives.Present performance insights and strategic recommendations to stakeholders, translating complex data into actionable business decisions.EssentialExperience in affiliate marketing, ideally using AWIN or similar platforms.Ability to build and execute a social media strategy across LinkedIn, IG, and other platforms.Understanding of how social and affiliate content impact SEO/GEO visibility.Experience with content editing tools (e.g. Canva, CapCut, etc).Results-focused, creative, and unafraid to experiment.PreferredB2B experience.Experience or willingness to be on camera representing a brand in customer-facing content.Understand UGC, short-form video trends, and community-building strategies.DesirableKnowledge of web technologies such as domains, websites, and servers.Experience of brand or product management.Key CompetenciesExceptional communication and influencing skills.Creative thinking.Inquisitive and flexible, customer-focused mindset.Resilient and confident with the ability to problem-solve under pressure.Adept at prioritizing workload and balancing varying priorities.Collaborative team working.Working HoursThe normal hours of the business are 9:00 a.m. to 5:30 p.m. Monday to Friday inclusive. After training, hybrid working will be available, after discussions with the Line Manager, but two days would be required in the office.Right to workAt any stage please be prepared to provide proof of eligibility to work in the UK. Unfortunately, we are unable to support Sponsorship Visas.Location and other detailsBromsgrove, England, United KingdomNote: Referrals may increase your chances of interviewing at names.co.uk. Sign in to set job alerts for “Campaign Specialist” roles. #J-18808-Ljbffr
Location:
Birmingham, England, United Kingdom
Job Type:
FullTime

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