Manager, Product Marketing - Data & Analytics page is loaded

Manager, Product Marketing - Data & Analytics

We are seeking a results-driven Marketing Manager with a strong interest in financial markets and B2B marketing to support strategic initiatives across CME’s global Data Services portfolio. You’ll be responsible for developing and executing integrated marketing campaigns that generate leads, increase awareness, and drive adoption of data offerings across market segments including buy-side firms, banks, hedge funds, and fintechs.

This is an ideal role for a marketer who enjoys translating technical solutions into compelling value propositions, thrives in a collaborative environment, and has a proven ability to deliver measurable impact through multi-channel marketing.

Key Responsibilities:

• Design and execute integrated marketing campaigns that support go-to-market initiatives for CME’s market data products

• Develop audience-specific messaging and content that articulates the value of CME Data Services to different customer segments

• Facilitate lead qualification and routing to sales team, continually improving on our follow up process through automated nurturing and human touchpoints.

• Support new product launches, pricing initiatives, and sales enablement efforts with timely and targeted marketing materials

• Collaborate cross-functionally with Sales, Product, Corporate Communications, and Digital Marketing teams to align on priorities and deliver execution

• Leverage data and analytics to monitor campaign performance, generate insights, and optimize strategies over time

• Help generate and nurture Marketing Qualified Leads (MQLs) through targeted campaigns, email marketing, digital ads, and content syndication

• Develop marketing collateral, presentations, landing pages, social content, and sales tools to support internal and external initiatives

• Monitor competitive marketing and support brand positioning within a fast-evolving data landscape

• Stay informed on market trends and help translate complex industry topics into accessible narratives for clients and prospects

Qualifications:

• 5+ years of B2B marketing experience, ideally within financial services, fintech, or data/technology industries

• Strong interest in financial markets, data, and analytics – curiosity and a learning mindset are key

• Proven ability to design and execute marketing campaigns that deliver measurable results (lead generation, awareness, engagement)

• Strong storytelling and content development skills with the ability to translate complex solutions into customer-centric messaging

• Hands-on experience with marketing automation platforms (e.g., Salesforce Marketing Cloud, Pardot, Marketo), CRM systems, and campaign reporting tools

• Experience collaborating across teams and managing multiple projects in a fast-paced environment

• Strong analytical mindset with the ability to use data to optimize campaigns and marketing performance

• Excellent communication and organizational skills

Tools You’ll Use:

Google Workspace, Salesforce, Marketing Cloud, Google Analytics, Sprinklr

Why This Role?

You’ll join a high-performing marketing team at the intersection of finance and technology, where your ideas and efforts directly contribute to the growth of a multi-million-dollar business line. This is a rare opportunity to help shape how the world’s largest derivatives exchange markets the data that powers the financial ecosystem.

#JR-1 #hybrid

CME Group: Where Futures are Made

CME Group is the world’s leading derivatives marketplace. But who we are goes deeper than that. Here, you can impact markets worldwide. Transform industries. And build a career by shaping tomorrow. We invest in your success and you own it – all while working alongside a team of leading experts who inspire you in ways big and small. Problem solvers, difference makers, trailblazers. Those are our people. And we’re looking for more.

At CME Group, we embrace our employees' unique experiences and skills to ensure that everyone’s perspectives are acknowledged and valued. As an equal-opportunity employer, we consider all potential employees without regard to any protected characteristic.

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