Manager - Marketing Mix Modelling (MMM)

New Today

Responsibilities


  • Lead and execute MMM projects: Guide teams in building econometric and statistical models to evaluate the ROI and impact of marketing, media, and promotional activities.
  • Translate data into actionable insights: Provide clients with evidence-based rmendations for budget optimization, channel effectiveness, media mix, and marketing strategy.
  • Serve as the day-to-day client contact: Build trust and manage stakeholder expectations, ensuring alignment between project delivery and client objectives.
  • Support project planning and team leadership: Manage workstreams, delegate tasks, and mentor junior team members.
  • Collaborate across functional areas, including data engineering, media strategy, digital marketing, and business strategy to ensure holistic and integrated delivery.
  • Ensure model integrity and analytical quality: Review outputs and methodologies to ensure robust and reliable results.
  • Contribute to the development of best practices and reusable assets within the MMM and broader analytics offering.

    • What We Offer
  • A people-first culture that values innovation, continuous learning, and growth.
  • Opportunity to work on high-impact, real-world marketing problems for global brands.
  • Access to the latest in AI, cloud, and advanced analytics technologies.
  • A career path with clear progression to Senior Manager and beyond.

    • Basic Qualifications
  • Bachelor's or Master's degree in a quantitative field such as Statistics, Economics, Marketing Science, Data Science, or Engineering.
  • Strong experience in analytics or consulting roles, including hands-on experience with Marketing Mix Modelling.
  • Solid understanding of media and marketing channels, including digital, offline, and promotional levers.
  • Experience using tools such as R, Python, SAS, SQL for modelling and data analysis.
  • Strongmunication skills, with the ability to presentplex findings to non-technical stakeholders.

    • Preferred Qualifications
  • Experience working in a consulting environment or supporting Fortune 500 clients.
  • Exposure to multi-touch attribution (MTA), incrementality testing, or digital performance analytics.
  • Familiarity with cloud platforms (AWS, Azure, GCP) and data visualization tools (Power BI, Tableau).
  • Understanding of industry-specific challenges in sectors like CPG, retail, tech, or financial services.

    • What's in it for you:

    Our Total Rewards consist of apetitive basic salary, annual performance bonus, opportunities to acquire equity and a wide range of health and wellbeing benefits. These include perks such as:
  • 30 days of leave to spend each year plus 3 extra volunteering days per year for charitable work of choice.
  • Family-friendly and flexible work policies.
  • Attractive pension plan with financial wellbeing support and resources.
  • Private healthcare insurance plan and Mental Wellbeing support.
  • Employee Assistance Programme, Career Development and Counselling.
  • A range of generous Parental Leave offerings.

    • Flexibility and mobility are required to deliver this role as there will be requirements to spend time onsite with our clients and partners to enable delivery of the outstanding services we are known for.

    Please note that with all our roles, you should expect some in-person time for collaboration, learning and building rapport with clients, peers, leaders andmunities. As an employer, we will be as flexible as possible to support your specific work/life needs.

    Accenture is an equal opportunities employer and encourages applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity.

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    About Accenture
    We work with one shared purpose: to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders,munities, and each believe that delivering value requires innovation, and innovation thrives in an inclusive and diverse environment. We actively foster a workplace free from bias, where everyone feels a sense of belonging and is respected and empowered to do their best Accenture, we see well-being holistically, supporting our people's physical, mental, and financial health. We also provide opportunities to keep skills relevant through certifications, learning, and diverse work experiences. We're proud to be consistently recognized as one of the World's Best Workplaces™.Join Accenture to work at the heart of change.
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    Equal Employment Opportunity Statement

    All employment decisions shall be made without regard to age, race, creed, colour, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law.

    Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process. Job ID R00276553
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    Location:
    London
    Job Type:
    FullTime

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