Why join usJoining the Loyalty team at Sainsbury's offers a unique opportunity to be part of a data-rich organisation that thrives on driving customer engagement and loyalty through personalised multi-channel marketing strategies. With a focus on leveraging data insights to enhance business growth and foster long-term customer relationships, you will play a pivotal role in shaping and executing innovative Nectar Marketing plans that cater to the evolving needs of over 19 million customers.By collaborating closely with cross-functional teams, embracing creativity, and leveraging your expertise in CRM and loyalty marketing campaigns, you will contribute to the success of the loyalty programme while enjoying the support of a dynamic and collaborative work environment that encourages continuous learning and professional development.What you'll doAs a member of the Loyalty team at Sainsbury's, you will play a vital role in driving customer engagement and loyalty through the strategic delivery of marketing activities. Your responsibilities will include scoping, testing, and implementing new initiatives to enhance the Nectar loyalty programme, collaborating with internal teams and agencies to execute plans across various channels.By leveraging data insights and fostering strong relationships with key stakeholders, you will ensure the success of campaigns in meeting customer and commercial metrics, demonstrating accurate forecasting, and delivering against campaign KPIs. Your role will also involve managing campaign budgets, aligning communications with the customer-centric approach, and presenting campaign plans and performance learnings to stakeholders to generate support and understanding around the business objectives.Who you areAs a pivotal member of the Loyalty team at Sainsbury's, you are a seasoned professional with a deep understanding of CRM and Loyalty marketing campaigns, showcasing expertise in driving customer engagement and loyalty through impactful direct marketing strategies.Your strong creative and communication skills, combined with a data-driven approach, enable you to deliver successful end-to-end campaigns, from concept development to deployment, that resonate with customers and drive business growth. With your adept stakeholder management and project coordination skills, you excel in managing multiple campaigns simultaneously, ensuring flawless execution, budget adherence, and measurable campaign success.Essential criteriaExperience with CRM and loyalty marketing campaigns.Experience of end-to-end delivery of direct marketing campaigns, from initial brief through to deployment.Experience in proposition development, content strategy, creative development, channel integration, and adherence to brand guidelines.Proven experience in interpreting and understanding data analytics, with the ability to apply learnings and make recommendations based on results.We are committed to being a truly inclusive retailer so you’ll be welcomed whoever you are and wherever you work. Around here, there’s always the chance to try something new — whether that’s as part of an evolving team or somewhere else across the business - and we take development seriously and promise to support you.We also recognise and celebrate colleagues when they go the extra mile and, where possible, offer flexible working. When you join our team, we’ll also offer you an amazing range of benefits.Our benefits include colleague discount, pensions scheme, life cover, performance-related bonus, annual holiday allowance, and more. Please see www.sainsburys.jobs for a range of our benefits (note, length of service and eligibility criteria may apply).We’d all like amazing work to do, and real work-life balance. That’s waiting for you at Sainsbury’s. We’re one of the biggest supermarkets in the UK with one of the largest websites. So marketing here really happens at scale. #J-18808-Ljbffr