Country : United Kingdom

Region : London

County : Greater London

Category : Marketing

Contract type : Permanent

Availability : Full time

Job description

About Oh Polly

The Role: The Digital Marketing Department at Oh Polly is going through an exciting period of growth and requires a passionate and talented digital marketing specialist to join their fast-paced team. As a Performance Marketing Specialist, you will play a vital role within the team, with a key focus on Paid Marketing. You will be collaborating with teams across the organisation and global markets to develop and execute best-in-class digital performance campaigns to drive efficient user acquisition and retention. This role is best suited for someone who has demonstrable experience within digital marketing and is looking to refine their expertise further within the fashion sector in an in-house performance marketing environment.

Responsibilities:

• Support the growth strategy to drive customer acquisition, retention, and engagement across Paid Media, including search, Paid Social, and Affiliates.
• Optimise campaigns to achieve increased results month-on-month in line with the company-wide targets.
• Deliver on user growth targets, whilst maintaining efficient ROAS, CPCs, CPA, and CAC.
• Record and communicate paid marketing performance using data-driven insights to wider stakeholders, ensuring that any variance against targets is explained.
• Understand last click, MMM, and attribution funnels.
• Drive innovation in Paid Media activity, implementing test and learn approaches to ensure market-leading activity and maximise return on investment.
• Work collaboratively with the Oh Polly creative teams to acquire content for launches, promotions, and activations.

Required Skills & Qualifications:

• 3+ years experience in a digital marketing role. Proven experience managing paid media activity (gained from working for an advertiser or media agency).
• Excellent communication skills at all levels.
• Experience with Google Analytics, Google Ads, Meta, TikTok, SnapChat ads managers.
• Great multitasking and organisational skills.
• A proactive team player who can work autonomously.
• Highly numerate and experienced with Excel.
• Proactive and positive attitude.

What's on offer?

• 50% discount on all Oh Polly, Bo+Tee products.
• Salary: £45,000 - £55,500
• Hours: Monday - Friday 9.00-5.30 (Flexi start & finish)
• Learning and Development opportunities.
• Corporate gym membership.
• Cycle to work scheme.
• 25 days annual leave + an extra day for your Birthday.
• Company Pension.

This Company is an equal opportunities employer.