ICMP Marketing Officer
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OverviewAD Education UK is a growing network of leading creative education institutes in the UK. The group's institutions are united around strong values and sharing a vision for creativity and innovation within creative media education. With over 40 years of pioneering and sector-leading experience, our graduates can be found throughout the music, film, games and wider creative media sectors, winning prestigious awards and employed within the highest echelons of their respective creative fields. Our market-leading portfolio of schools includes The Institute of Contemporary Music Performance (ICMP) and SAE Institute UK.Role: ICMP Marketing OfficerLocation: Onsite at ICMP LondonDivision: Marketing & EventsSalary: £27,075. Grade 5Contract: Full time (37 hours) PermanentAbout ICMPICMP (The Institute of Contemporary Music Performance) is a leading UK music school with campuses in London and in 2025 opening in Liverpool and Leeds. For over 35 years, ICMP has been at the forefront of contemporary music education, offering personalised, industry-focused training to help students thrive in the competitive music industry. ICMP delivers innovative undergraduate and postgraduate courses, including specialisations in Electronic Music Production, Live Event Management, and Music Marketing.About SAE InstituteSAE Institute was founded in 1976 and is a globally operating higher education provider focused on creating a talent pipeline for the creative media industries. Our network of campuses spans over 28 countries on six continents with more than 40 campuses. SAE Institute in Europe is Part of the AD Education group of companies, delivering industry-focused creative education to more than 30,000 students. SAE offers industry-focused Creative Media Degrees across eight subject areas - Audio, Content Creation & Online Marketing, Film, Game Art Animation, Games Programming, Music Business, Visual Effects, and Web Development.About The RoleWe are seeking an organised, creative, diligent and proactive Marketing Officer to join the AD Education UK Marketing and Events team, with a primary focus on the ICMP brand. This dynamic role is within an ambitious and fast-paced business environment. Our team's work encompasses the entire student journey, from creating content to attract and support new applicants through to providing marketing support for graduation ceremonies and celebrating our students' remarkable achievements. As the Marketing Officer, you will play a crucial role in supporting activities across all elements of the marketing mix. Your responsibilities will include creating and updating website content, building email marketing campaigns in HubSpot, conceiving and contributing to the creation of engaging social media content, and much more. This hands-on position requires you to liaise with various departments throughout the institution, ensuring that students and staff are kept informed of key developments through effective and engaging creative communications. Your keen eye for detail, fresh ideas, and passion for aesthetics will be essential in creating compelling design and content. We're looking for someone who sees the value in good design, effective communication across the Marketing Team and wider business, and who actively stays abreast of emerging marketing trends and technologies. Collaboration is at the heart of our team's success. You'll work closely with the Marketing Manager to ensure all communications and creative assets align with the ICMP brand, effectively promoting the institution and it's range of music industry courses. Additionally, you'll contribute to the wider AD Education Marketing and Events Team, supporting student recruitment activities as needed.Key ResponsibilitiesPerform weekly website checks to ensure all content is current; open day event schedules are accurate; and short course information aligns with the sales scheduleAssist in managing creative content across ICMP website and supporting marketing channelsCommunicate with faculty to gather information, ensuring content accuracy and effective promotionWork collaboratively with the wider team to conceive and develop social media and visual contentMaintain consistency in creative materials across all channels, adhering to templates and brand guidelines, and create new templates or base versions as neededCollaborate with partner manufacturers and organisations to promote partnerships and agreements through compelling creative materials and templates, to be distributed by the Marketing Officer and Social Media ExecutiveProvide support to the Events team during ICMP Open Days and other recruitment events throughout the yearInteract with various departments across the institution to help distribute information and raise awareness of events and initiativesManage and maintain internal messaging channels like TV screens, coordinating with the Social Media Executive to ensure key messages are shared appropriately and align with base creativeProvide support for the ICMP short courses marketing channels as requiredSupport for internal student communications as neededKeep up-to-date with current industry best practices and analyze competitor content to learn from their activitiesStay abreast of departmental KPIs and web analytics to evaluate the effectiveness and engagement levels of website and social content, identifying opportunities, and pursuing continuous improvement as part of the wider teamContribute to monthly marketing reports as requested by the Senior Marketing TeamEngage in brainstorming sessions with team members and the wider business to generate new ideasOther Responsibilities & General DutiesAssist in managing departmental email accounts, addressing both internal and external messages, escalating as necessaryAssist with the coordination of internal creative for eventsProvide guidance to the wider team regarding the appropriateness of creative materials used in communications and social mediaParticipate in Staff Development and training programs as required to effectively fulfill the responsibilities of the roleParticipate in and contribute to Committees and Working Groups as neededDemonstrate awareness of and adherence to all company policies and procedures, with particular emphasis on Health & Safety, Equal Opportunities, and safeguarding protocolsPerform any other duties consistent with the grading of the role as may be assignedUndertake ad hoc activities as needed to support the broader objectives of the businessQualifications/TrainingEducated to degree level (in a marketing or creative subject area) or equivalent industry experienceExperienceDesirable to have some experience in a marketing or creative roleDeadline for applications: 27/10/2025Note: ADE is an equal opportunities employer and welcomes applications from all sections of the community. ADE is committed to safeguarding and promoting the welfare of young people and vulnerable adults. Successful candidates will be required to obtain a satisfactory enhanced DBS disclosure.BenefitsEmployee Assistance ProgramAuto-Enrolment Pension Scheme with Royal PensionCycle to Work Schemea wide range of other attractive benefitsSeniority level: Entry levelEmployment type: Full-timeJob function: MarketingIndustries: IT Services and IT Consulting
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- Location:
- City Of London, England, United Kingdom
- Job Type:
- FullTime
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