Overview

Head of Performance Marketing – London. £100k-£120k base + bonus + benefits. UK-based candidates only – relocation or sponsorship not available.

A high-growth, VC-backed direct-to-consumer scale-up is seeking a Head of Performance Marketing to take full ownership of its customer acquisition strategy, build a high-performing function from scratch, and deliver measurable commercial outcomes. The business has achieved strong market traction, secured investment, and is entering a pivotal growth phase. This is a career-defining opportunity for a senior marketing professional with a proven track record of scaling performance marketing functions.

This is not a role for someone looking to maintain the status quo. The successful candidate will be accountable for:

Responsibilities

• Delivering 50,000+ new customers over the next 12 months

• Managing a £5m+ performance marketing budget across multiple channels

• Designing, implementing, and optimising full-funnel acquisition, from awareness to funded customer

• Building the performance marketing function from the ground up, including team structure, reporting dashboards, SLAs, and processes

• Recruiting, developing, and leading a high-performing team capable of consistently exceeding targets

Short-term wins and expectations: within the first 3-6 months, establish a short-term strategy to increase acquisition ROI, optimise campaigns for efficiency and scale, demonstrate hands-on performance leadership, and implement tracking, reporting, and attribution frameworks.

What the business offers

• Base: £100k-£120k, plus bonus and benefits

• Hybrid London-based working with flexible arrangements

• High-visibility role reporting directly into senior leadership

• Opportunity to define and shape the performance marketing function at a company on the brink of significant scale

• A culture that values ownership, experimentation, high standards, and team collaboration

Candidates must be able to live and work in the UK; relocation or visa sponsorship cannot be provided.

Experience and capabilities required

• Proven success in scaling customer acquisition in high-growth consumer businesses

• Breadth of expertise across Meta, Google, YouTube, TikTok, programmatic, affiliates, and other paid channels

• Strong analytical skills, including attribution modelling, funnel optimisation, and testing frameworks

• Demonstrable ability to build teams and processes from scratch

• Leadership mindset: collaborative, high standards, and able to inspire and develop others while delivering tangible results

What the business offers:

• £100k-£120k base, plus bonus and benefits

• Hybrid London-based working with flexible arrangements

• High-visibility role reporting directly into senior leadership

• Opportunity to define and shape the performance marketing function at a company on the brink of significant scale

• A culture that values ownership, experimentation, high standards, and team collaboration

Candidates must be able to live and work in the UK; relocation or visa sponsorship cannot be provided.

All applications will receive a response.

If you have a proven track record of scaling performance marketing, building teams, and delivering commercial outcomes, this is a chance to take a role where your work will directly influence the future growth of the business.

We Are Aspire Ltd are a Disability Confident Committed employer

Seniority level

• Director

Employment type

• Full-time

Job function

• Marketing

Industries

• Internet Marketplace Platforms

All applications will be answered; referrals can increase interview chances.