Head Of Marketing

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Head of Marketing – 12 Month FTC
We are working exclusively with an industry leading client on the lookout for a Head of Marketing to join their head offices in Warwickshire on a 12-month FTC.
Head of Marketing is a leadership role that will be managing a skilled marketing and insight team, playing a pivotal role in leading our client’s brand, digital, and insight strategies across B2C, B2B and their valued Partner Network channels.
Key responsibilities:
* Develop and deliver strategic marketing plans — all focused on customer growth and brand leadership
* Manage and evolve the digital marketing strategy including lead generation, website performance, PPC, SEO, content, and marketing automation tools
* Use data-driven insight to shape strategies and improve customer acquisition, retention, and satisfaction across multiple segments
* Oversee brand positioning and awareness, ensuring consistency and impact across every channel and customer touchpoint
* Lead customer research initiatives and apply insight to business-wide planning, including econometric modelling and brand performance tracking
* Collaborate cross-functionally, working closely with Sales, Customer Experience, and agency partners to drive joined-up, results-focused campaigns
* Mentor and inspire a high-performing team, ensuring delivery of impactful campaigns and continuous professional development
As such we would like you to have/be:
* We&r...
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Location:
Birmingham
Salary:
£65,000 - £80,000 /annum
Job Type:
FullTime
Category:
Advertising, Marketing & PR

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