Overview

Head of Marketing role at Jo Holdsworth Recruitment Ltd, a rapidly growing start-up in the sports industry. This is a stand-alone, senior position with real impact: you’ll lead the full marketing function, set the strategy, and deliver.

This is not a desk-only role. You’ll be at the heart of the action, driving brand growth, shaping campaigns, and ensuring the success of multiple new site launches across the UK. The pace is fast, the work is varied, and the opportunity to make your mark is huge.

The Role

As Head of Marketing, you will:

• Develop and own the overall marketing strategy, ensuring it supports ambitious growth plans.
• Lead on all new site launch campaigns, creating and executing tailored marketing plans that drive footfall and awareness.
• Manage the marketing budget and deliver strong ROI across all activities.
• Work closely with the leadership team to align marketing with business objectives.
• Oversee digital marketing activity across SEO, paid ads, content, social media, and email.
• Optimise the company website for both user experience and lead generation.
• Use analytics and reporting tools to track performance and continuously improve results.
• Oversee content creation, social media strategy, and brand communications.
• Manage relationships with agencies, consultants, and creatives to deliver high-quality campaigns on time and on brand.

About You

We’re looking for someone who thrives in a high-growth environment and enjoys balancing strategy with hands-on delivery. In this stand-alone role you’ll bring:

• At least five years’ experience in a senior marketing role, ideally within a consumer-facing brand (sports, leisure, hospitality or multi-site experience is a plus).
• A strong track record of delivering impactful multi-channel campaigns.
• Expertise across digital channels including SEO, PPC, social, and email.
• Confidence with data, reporting, and ROI-driven decision-making.
• Excellent communication, leadership, and project management skills.
• Creativity and a strong eye for brand, content, and storytelling.
• Experience managing agencies or external partners.
• Experience working for a start-up or SME is essential.

What We Offer

• A chance to shape and lead the marketing function in a business at the forefront of the UK’s fastest-growing sport.
• Real ownership and autonomy to make your mark in a high-growth start-up.
• Involvement in high-profile site launches across the country.
• A flexible and supportive working environment.

Important Notice

If you’re a marketing leader who thrives on variety, challenge, and the excitement of building something from the ground up, we’d love to hear from you.

Due to the amount of response we receive, unfortunately we are not able to give feedback to individuals. If you have not heard back within 5 days please assume that you have not been successful for the role you have applied for. By applying to this advertisement, you are hereby giving consent for Jo Holdsworth Recruitment to hold your details for a 30-day period and contact you via any method of contact you have listed on your application. Our full privacy policy can be viewed here.

Seniority level

• Not Applicable

Employment type

• Full-time

Job function

• Marketing
• Industries

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