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Overview

Join the Verto Group – Where Brand, Purpose & Performance Meet. We're building a portfolio of bold, future-facing brands — and we’re looking for brilliant marketers to help us scale them. From zero carbon homes and community-led coffee, to climate startup funding and impact investing, the Verto Group is on a mission to change the world — one brand at a time.

Whether it’s generating demand for sustainable homes, nurturing investors, or growing our DTC coffee subscriptions, this is your chance to work across some of the most exciting businesses in the South West — and beyond. If you’re a strategic thinker, a hands-on doer, and a firm believer that marketing should drive real change — not just vanity metrics — we’d love to hear from you.

Location: Truro/Hybrid

Reporting to: Co-Founders

Verto Group is a portfolio of future-focused businesses that are redefining how we live, work, and invest.

Our brands include:

• Verto Homes – The UK’s leading builder of Zero Carbon Smart Homes
• Peoples Coffee – Community-led coffee that powers change
• Geoform Groundworks – Modern groundworks company breaking new ground
• Planet A – Research and Innovations company set-up to solve the retrofit housing crisis
• Flock – Investment platform for purpose-driven capital

Together, we’re building a better future. We need a world-class marketing leader to help us tell that story and drive scalable, measurable growth across all our brands.

Role Overview

As Head of Marketing for the Verto Group, you will lead strategy, brand, and growth across all companies in the group. This is a highly cross-functional leadership role, reporting into the senior leadership team, with direct ownership of brand building, lead generation, digital marketing, and customer experience.

You’ll manage a growing in-house team of digital marketers, designers, and specialists, and act as the key strategic bridge between the creative, commercial, and operational sides of the business. You’ll set direction, drive outcomes, and lead execution across channels and platforms.

Key Responsibilities

• Strategy & Growth
• Set the overall marketing strategy for the Verto Group and each individual brand
• Create brand-specific growth plans with aligned KPIs and budgets
• Lead go-to-market strategy for product launches, campaigns, and developments
• Own the customer acquisition and retention strategy across all business units

• Team Leadership
• Build and lead a high-performing marketing team covering paid media, SEO, CRM, design, and content
• Provide mentorship, guidance, and regular performance reviews
• Manage external freelancers and agency partnerships

• Brand Development
• Ensure consistent brand identity, tone of voice, and storytelling across all channels
• Build positioning and messaging frameworks that differentiate each brand
• Drive content marketing, PR, and owned media presence

• Cross-Functional Collaboration
• Work closely with Sales, Product, and Operations to align marketing with wider business goals
• Feed customer and market insights into product development
• Present strategy, performance, and recommendations to the board

What You Bring

• 7+ years of experience in senior marketing roles (agency or in-house)
• Proven success leading growth-focused marketing teams across multiple brands
• Strong grasp of digital channels, campaign strategy, and brand building
• Excellent leadership and communication skills
• Highly data literate — able to set KPIs, build dashboards, and optimise performance
• Entrepreneurial spirit and the ability to think across commercial and creative domains
• Passionate about sustainability, innovation, and positive impact

Why Join Verto Group

• Be the voice and vision behind five purpose-driven, future-focused brands
• Join a mission-led company with high growth ambition and social impact
• Shape the team, tools, and strategy from the ground up
• Work in a flexible, ambitious, and entrepreneurial environment
• Competitive salary, performance-based bonus, and real opportunity for growth

Benefits

Type: Full time, Permanent, Monday to Friday, 8am to 5pm. Alternatively, we operate flexible working hours between 7am and 6pm e.g. 7am - 4pm, 9am - 6pm etc.

Salary and Benefits:

Highly Competitive Salary (Dependent on Experience and Qualifications)

30 Days’ Annual Leave plus Bank Holidays

Enhanced Employer Pension Contribution of 5%

Company Mobile

Private Health Insurance (incl. Immediate Family)

Employee Referral Programme

Perks at Work Store Discounts

Seniority level

• Executive

Employment type

• Full-time

Job function

• Marketing and Sales

Referrals increase your chances of interviewing at Verto Homes by 2x

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