Head of Marketing & Product Development - UK Non-Food Division - FMCG

West Midlands based – flexible working

The Company

Fast growing and dynamic €600m FMCG European group with broad range of non-food and food-based products focused on consumers’ everyday household usage needs through a range of high-quality, well-known brands and retailer own-label products.

The business has achieved substantial sales growth over the past 5 years through both M&A and organic growth with a strong strategic vision for further growth over the next 5 years.

The UK market operates with a number of business divisions with combined sales of over €100m and are now looking to appoint an experienced Head of Marketing & Product Development for their non-food bakeware and kitchen division.

The Job

This rare Marketing role will work at the heart of the business with a broad range of responsibilities including all elements of brand marketing, product innovation and development, and directly sourcing with global suppliers managing NPD/EPD from concept to launch both internally and externally.

Supporting and leading the marketing team you will manage all elements of the marketing mix including brand communications, consumer research & insights, communications through trade press, exhibitions, launching the yearly product catalogue and driving effective digital/social media activations.

The role will report to the Commercial Director and offer a balance of strategic marketing thinking coupled with hands-on actions as required to make things happen both creatively and at pace.

About You

Having accelerated your brand marketing career in branded consumer goods, you have strongly developed your experience across all elements of the marketing mix and are now looking for a new challenge where you can really make a difference. This must include strategic consumer insight led product innovation from concept to launch and consumer/trade led brand communications focused on driving sales.

You have also developed a sound understanding of modern social media strategy and activations while working with external agencies.

Experience with directly managing NPD/EPD product innovations with global suppliers through to UK trade launch would be an advantage to this appointment.

Personally, you are a consumer insight led individual with a sharp creative marketing mindset that challenges the boundaries, works to high standards with high energy and enthusiasm together with a genuine focus on managing the team to achieve collective results and recognition.

If you feel you have the required brand marketing and innovation experience and have what it takes to succeed in this truly rare and exciting opportunity, please forward your CV quoting reference MS/2595 to mark@smithcarey.co.uk together with current benefits package.

Closing date for applications 25th September 2025.

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