Head of Influencer Marketing

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Job Description

Head of Influencer Marketing
Salary: £60-75k

We are exclusively partnered with an aspirational, premium brand who are looking to hire Head of Influencer Marketing to build, shape and scale the Influencer, Partnerships and affiliate function within the brand and look after all things Earned Media. The brand are a pioneering luxury brand with a strong commitment to sustainable practices. This is a a unique opportunity to make a big impact at an exciting premium fashion brand.

Key responsibilities:

Influencer Marketing & Advocacy:
• Developing and implement a comprehensive influencer marketing strategy including identifying, vetting and building relationships with influencers, content creators, and brand ambassadors across social media platforms (Instagram, TikTok, YouTube, etc.). • Overseeing influencer collaborations, ensuring alignment with brand values • Tracking, analysing and reporting on influencer campaign performance, optimizing for engagement and ROI

Affiliate Marketing & Partnerships
Strategic Brand Partnerships & Collaborations
Cross-Functional Collaboration

Ideal Candidate Experience:
• 5 years + proven experience driving growth, preferably within a scale-up brand, ideally luxury/fashion, ecommerce and/or DTC brands. • Experienced influencer/organic media marketer, you have strong hands on experience as well as strategic ability having previously developed and implemented influencer strategies. • You understand how wider growth marketing mix and how organic marketing all pull together. • Strong understanding of organic marketing channels and strategies, as well as performance metrics. • Familiarity, passion and interest in sustainable practices. • Creative thinking and pro-activeness to devise new innovative marketing strategies. • Ability to work effectively under pressure and meet deadlines.

Benefits:

26 holidays + 8 bank holidays
Discretionary performance bonus
Product allowance and staff discount

This is great opportunity to join a dynamic, nimble team that thrives on flat hierarchies. You'll be encouraged to take the initiative, be pro-active and have real ownership.

If this sounds like an environment you'd like to be part of, please apply now.

Location:
City Of London
Category:
Business

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