Our client is looking for a hands-on, strategic Head of Digital Marketing to drive growth and performance across multiple DTC brands. You'll lead digital strategy, creative and execution spanning CRM, eCommerce and multi-channel marketing while inspiring a talented team to deliver results and scalable growth.

Client Details

A fast-growing UK scale-up transforming comfort-driven living through innovative, design-led products across multiple retail brands.

Description

This is a pivotal role for someone who thrives in a fast-paced, entrepreneurial environment, is comfortable operating at both strategic and tactical levels, and has a proven track record of growing brands from early-stage through to scale-up.

Own and lead full-funnel digital marketing across SEO, PPC, Display, Affiliates, Influencers, CRM, Email, WhatsApp, Social, Paid Social, App, Direct Mail, and Analytics. Oversee tag management systems, ensuring data integrity and actionable insights across platforms. Develop and deliver impactful campaigns across both digital and traditional channels, including Meta, Google, and ATL. Drive customer acquisition, engagement, and retention through innovative multi-channel strategies. Manage daily trading activity across Shopify and WooCommerce platforms. Oversee CMS, CRO, merchandising, promotions, content, and customer journey optimisation. Partner with creative and brand teams to deliver a cohesive digital customer experienc...