Direct message the job poster from VHR Global Technical RecruitmentVHR is seeking a commercially minded Growth Marketing Specialist with a strong focus on lead generation and client acquisition to help scale our international recruitment business. Your mission will be to drive high-value B2B leads, expand our client database, and ensure leads are effectively nurtured and converted through intelligent marketing strategies. You will work closely with sales and recruitment teams to achieve measurable KPIs.Key ResponsibilitiesOwn and execute lead generation strategies targeting decision-makers within aviation, motorsport, automotive, and engineering.Build and maintain a qualified pipeline of potential clients through inbound and outbound campaigns.Define and deliver against monthly and quarterly lead generation KPIs (e.g., SQLs, conversion rates, database growth).Create B2B content that resonates with industry pain points—blogs, white papers, case studies, landing pages, and email campaigns.Align content strategy with business goals to attract, convert, and retain client leads.Ensure all content supports list growth, brand positioning, and sales enablement.Work within our CRM (Bullhorn or similar) to segment, tag, and manage client databases for maximum impact.Implement workflows to keep leads warm through targeted nurture sequences and automated follow-ups.Monitor database health and lead lifecycle progression, reporting against targets.Email Marketing & AutomationDeliver segmented and personalised email marketing campaigns to move leads through the funnel.A/B test messaging, subject lines, and CTAs to improve engagement and conversion.Use behavioural triggers and drip campaigns to engage cold leads and re-engage dormant contacts.Performance Analysis & ReportingTrack and report on KPIs including MQLs, lead-to-client conversion rate, campaign ROI, and database growth.Use insights to continuously optimise lead generation and nurturing efforts.RequirementsProven experience in B2B growth marketing with a focus on lead generation and nurturing.Familiarity with CRM and marketing automation toolsStrong copywriting and content creation ability tailored to technical sectors and buyer personas.Data-driven with the ability to track performance and pivot strategy based on analytics.Experience collaborating closely with sales teams and delivering against joint KPIs.Recruitment or technical industry exposure is a bonus.Why Join VHR?Join an award-winning recruitment agency working with global leaders in aviation, F1, and engineering.Be part of a high-performance team where marketing is central to business growth.Enjoy a collaborative and innovative environment with real influence over strategy and execution.Competitive salary with commissionFinancial support for certifications and trainingRegular team socials and international incentivesOpportunity to work with an established international client baseSeniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketing, Business Development, and ManagementIndustriesStaffing and Recruiting, Marketing Services, and Aviation and Aerospace Component ManufacturingReferrals increase your chances of interviewing at VHR Global Technical Recruitment by 2xSign in to set job alerts for “Growth Specialist” roles.London, England, United Kingdom 6 days agoLondon, England, United Kingdom 1 week agoLondon, England, United Kingdom 1 week agoLondon, England, United Kingdom 1 week agoLondon, England, United Kingdom 1 week agoLondon, England, United Kingdom £50,000.00-£60,000.00 1 month agoGoldman Sachs Alternatives - Growth Equity Investing - Associate - LondonLondon, England, United Kingdom 2 weeks agoLondon, England, United Kingdom 1 month agoLondon, England, United Kingdom 2 weeks agoSocial Media Growth Associate at Retail InsightsLondon, England, United Kingdom 6 months agoLondon, England, United Kingdom 1 month agoLondon, England, United Kingdom 6 months agoGrowth Marketing (Performance Marketing)London, England, United Kingdom 3 weeks agoLondon, England, United Kingdom 4 days agoLondon, England, United Kingdom 3 weeks agoLondon, England, United Kingdom 8 months agoGreater London, England, United Kingdom 2 days agoLondon, England, United Kingdom 6 months agoLondon, England, United Kingdom 6 months agoLondon, England, United Kingdom 3 weeks agoLondon, England, United Kingdom 6 months agoLondon, England, United Kingdom 2 days agoHounslow, England, United Kingdom 4 weeks agoSocial Media Growth Associate at Insurtech InsightsLondon, England, United Kingdom 6 months agoLondon, England, United Kingdom 6 months agoLondon, England, United Kingdom 3 days agoUxbridge, England, United Kingdom 4 weeks agoTikTok Shop - Strategy & Analytics, Merchant GrowthLondon, England, United Kingdom 2 weeks agoLondon, England, United Kingdom 6 days agoLondon, England, United Kingdom 1 week agoLondon, England, United Kingdom 6 months agoLondon, England, United Kingdom 1 week agoLondon, England, United Kingdom 1 week agoWe’re unlocking community knowledge in a new way. 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