OverviewDigital Marketing Manager, based in Gateshead, recruited through Harte Recruitment - Property & Construction Recruitment Specialists for a leading property investment company. The role focuses on implementing and executing the digital marketing strategy to boost brand visibility, engage audiences, and generate leads to support global sales. You’ll be hands-on, delivering campaigns and working on the front line to drive results. Property experience is a bonus but not essential; energy, proactivity, and a passion for making things happen are valued.The Package:Basic salary (£40k-45k) + performance commission (OTE £50-55k year 1)Monday – Friday, 40 hours per weekHybrid working available (up to 2 days per week)25 days annual leave + bank holidaysThe Digital Marketing Manager role:Develop and execute social media strategies to boost brand awareness, engagement, and leadsManage content creation, scheduling, and monitoring across platforms (LinkedIn, Facebook, Instagram, Twitter and Tik Tok, YouTube)Track and report on performance, refining strategies as neededLead the marketing team, setting KPIs and strategic plansOversee production of engaging content (blogs, emails, videos) tailored to the target audiencePlan and run digital campaigns for property investments, events, and webinarsManage and optimise website content and SEO to enhance traffic and conversionsAnalyse performance data, applying insights for improvementsUse A/B testing, segmentation, and personalisation to drive engagementStay informed on market trends and competitor activity, identifying new opportunitiesAlign marketing strategies with sales and investment goals, reporting on key metrics and ROIThe Person:Proven track record of driving measurable business growth through digital marketingExpertise across PPC, SEO, social media, website optimisation, CRM, email, video marketing, and copywritingSkilled in content creation, campaign development, and lead generation across multiple channelsData-driven with strong analytical skills to translate insights into actionable strategiesExperienced in team leadership, agency management, and multi-project deliveryCommercially minded, highly organised, and target-focusedBackground in high-ticket B2C sectors (e.g., property, finance), content marketing and thought leadership, video editing/design/automation tools, YouTube or community growth, and industry award recognition (desirable) #J-18808-Ljbffr