Digital Marketing Manager
New Today
Job Description
Location: 1 W REGENT ST • GLASGOW G2 1RW • Hybrid between Office and Home\nSalary: Upto £45,000 depending on experience + Equity Options\nType: Full-time, Permanent\n\nStart-up environment | Autonomy | Purpose-driven\n\nAbout Jobsincare\nJobsincare is the UK's dedicated job platform for the care sector — and we're on a mission to make recruitment smarter, faster, and more human. We believe the care industry deserves better. Better tools.
Better experiences. Better outcomes. After gaining early traction and investment, we’re ready to scale — and digital marketing is critical to that journey.\n\nThe Role\nWe're looking for a Digital Marketing Manager who knows how to move the needle.
You’ll be our in-house expert across PPC, paid and organic social, and performance marketing. Your job isn’t just to run campaigns — it’s to build a scalable marketing engine, track performance obsessively, and take pride in knowing exactly what works (and why).\n\nYou’ll report directly to the founder, work closely with sales and tech, and have real input into brand and product strategy. This is your chance to help shape something from the ground up — and to do meaningful work in a sector that truly matters.\n\nWhat You'll Be Doing\nOwn and optimise PPC campaigns across Google, Meta, LinkedIn and more\n\nLead on social strategy — both paid and organic — with a test-and-learn mindset\n\nCreate and manage high-performing landing pages, funnels and lead magnets\n\nDefine and deliver on key performance metrics (CAC, CTR, CPL, ROAS etc.)\n\nCollaborate with design and content (internal + external) to execute campaigns\n\nFeed audience insights back into product and sales strategy\n\nTrack everything — using analytics tools, dashboards, and your own critical thinking\n\nWhat You Bring\n5+ years of hands-on digital marketing experience — you’ve been in the trenches\n\nDeep expertise in PPC and paid media — especially Google Ads and Meta\n\nStrong grasp of organic social — from content to community\n\nA track record of working to (and smashing) performance indicators\n\nCommercial mindset — you think beyond impressions and clicks\n\nComfortable in a fast-paced, autonomous environment\n\nWhy This is Different\nLet’s be honest — if you're reading this, you might be feeling frustrated.\n❌ Tired of layers of sign-off that slow everything down\n❌ Disconnected from the product or mission\n❌ Feeling like just another cog in the performance wheel\n❌ Pigeonholed into one channel when you know more\n❌ Burned out by over-reporting and under-strategy\n\nHere’s the alternative.\n✅ Clear ownership and autonomy — no micromanagement\n✅ Work directly with the founder and leadership\n✅ A mission-led business with a genuine social purpose\n✅ Room to grow as the company grows — equity options available\n✅ No silos — your ideas will shape our product, brand, and growth\n\nThe Details\nGlasgow Based/hybrid split between home and office\n\nCompetitive salary + equity potential\n\n25 days holiday + public holidays\n\nDirect access to founder + product roadmap\n\nBudget for tools, training and experimentation
- Location:
- Glasgow
- Job Type:
- FullTime
- Category:
- Business
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