Overview

Digital Marketing Executive – £30,000 - £40,000 DOE – Herts

Performance-led digital business in the online entertainment space seeks a hands-on Digital Marketing Executive to run end-to-end PPC campaigns for US-facing sweepstakes brands. Perfect for someone looking to own campaigns, move fast, and scale what works (working hours are UK timezone).

Responsibilities

• Manage and optimise paid campaigns across Google, Meta, TikTok and additional channels
• Develop thumb-stopping creative concepts aligned to player psychology and social trends
• Analyse performance data (Excel/Tableau/Power BI) to inform tests and improve ROI
• Identify scalable opportunities while maintaining disciplined CAC/ROAS targets
• Collaborate closely with the CMO and wider team to support brand growth
• Report on performance, insights and next actions with clarity and cadence

Key Requirements

• 1–2 years’ hands-on experience with paid social/search (Meta, TikTok, Google)
• Creative, trend-aware thinker with a solid grasp of buyer psychology
• Confident with data: able to structure analyses in Excel and/or BI tools (Tableau/Power BI)
• ROI-driven mindset, proactive and biased towards action and testing
• Strong organisation and multitasking skills across multiple campaigns/projects
• Clear communicator and collaborative team player

To find out more, please apply today!

Source is passionate about providing a working environment that is welcoming, supportive and equitable for all. We seek individuals from the widest talent pool and aim to best represent the communities in which we operate. We are committed to ensuring our recruitment processes are fair to all applicants, regardless of their background and personal characteristics, and we actively encourage diverse and underrepresented talent to apply for vacancies with us.

If you apply for this role and send us your information, your details may be added to our database. In processing the information you supply we aim to comply with data protection regulations. Details of how your information is processed and held are set out in our Privacy Policy.