OverviewDigital Marketing Coordinator - Our Tamworth based client is looking for a Digital Marketing Coordinator to join their team on a permanent basis.The Digital Marketing Coordinator will report into the Senior Digital Marketing Executive and sits within a dynamic in-house team responsible for delivering Marketing, Communications, and Design services across the group of companies.The digital marketing coordinator will play a key role in being responsible for managing the Group's digital marketing content across social media platforms, email campaigns and other digital marketing activities. The role involves creating and implementing engaging content, tracking the performance of digital activity & campaigns, and coordinating with other departments to ensure alignment with product launches, promotions, and brand messaging.As a Digital Marketing Coordinator, you will need to have/be:Experience in a digital marketing roleStrong knowledge of digital marketing techniques across social media, email marketing, and campaign implementationProven track record of managing social media campaigns end-to-end (Facebook, X, LinkedIn, Instagram, TikTok)Excellent organisational and time management skills; able to manage multiple prioritiesStrong written and digital communication skills; able to tailor content for B2B and B2C audiencesCreative thinker with experience generating engaging digital contentSelf-motivated, proactive, and detail-oriented with an analytical mindsetConfident and reliable team player, capable of working independentlyAble to perform under pressure and meet tight deadlinesProficient in Hootsuite (or similar scheduling tools)Skilled in Adobe Creative Suite and CanvaExperienced in creating Instagram ReelsFamiliar with maintaining brand consistency and messaging across digital channelsCompetent in using email campaign toolsBasic understanding of SEO and keyword optimisationHolds a Digital Marketing or CIM qualificationDetails:Salary: 30, 000 - 32, 000Working Hours: Full Time/40 hours Monday - FridayLocation: Tamworth (full time on site)Duration: PermanentRole of Digital Marketing CoordinatorSocial Media & Content CreationDesign and create digital content and artwork using Adobe SuiteManage social media channels (Facebook, X, LinkedIn, Instagram, TikTok, YouTube) using scheduling toolsPlan and create Reels, TikToks, and other ad hoc contentMaintain and update photo librariesResearch content ideas and schedule posts/videosSupport influencer outreach and digital eventsPlan and run social media competitionsMonitor and respond to social engagement and feedbackAct as a brand guardian for tone, messaging, and visual consistencyCampaigns & AnalyticsSupport and help deliver digital marketing plans around product launchesAssist with PPC campaigns: planning, creation, monitoring, and adjustmentsTrack campaign performance and suggest improvementsContribute to digital reporting and campaign reviewsEmail MarketingCreate and design email campaigns (E-shots)Liaise with third parties for bookings and contentMonitor performance and suggest improvementsSupport internal email marketing developmentWebsite & Digital AdvertisingUpload content and marketing materials to websites and portalsCoordinate with SEO and design teams for content updatesAssist with third-party advertising research and placementCollaboration & SupportWork with Offline Marketing and Comms teams on joint campaignsAlign digital activity with events, PR, and technical departmentsTrack tasks in project management toolsResearch digital trends, competitors, and partnership opportunitiesAssist with ad hoc tasks to support business operationsBenefits of working as a Digital Marketing Coordinator:23 days annual leave + bank holidaysOption to purchase up to 5 extra days annual leaveHealth Cashback PlanPension SchemeLife AssuranceFree Parking #J-18808-Ljbffr