Overview

Digital Marketing Campaign Manager – 3 Month FTC

Location: London, England, United Kingdom

Oliver, part of the Brandtech Group, is seeking an experienced Digital Marketing Manager to join the client team at Barclays, working within their B2C Performance team on multi-channel campaigns and projects.

Responsibilities

• Deliver multi-variant marketing communications across paid and owned digital channels
• Define audiences and collaborate with targeting teams to reach relevant prospects
• Create and manage campaigns with strong targeting, messaging, tech innovation, and creative quality
• Collaborate with the Marketing Centre of Excellence to ensure alignment with product messaging, brand guidelines, regulatory requirements, and governance frameworks
• Manage budgets to maximise ROI and drive commercial performance (solutions growth and cost per acquisition)
• Maintain campaign timelines and plan continuity despite challenges
• Develop clear roadmaps and testing designs with business stakeholders
• Coordinate with Barclays UK Digital, Product & Marketing teams and external agency partners
• Lead the campaign delivery lifecycle from ideation to in-channel execution
• Report campaign performance and testing outcomes using Tableau or similar tools
• Foster collaboration inside and outside the team to support a positive Performance Marketing environment
• Maintain strong stakeholder relationships with regular updates, recommendations, and risk/control governance
• Demonstrate a proactive, customer-driven mindset and take ownership of risk and controls
• Ensure high accuracy across all communications and uphold QA standards
• Attend sustainability training relevant to the role and engage with sustainability research

What You Need To Be Great In This Role

• Confident, smart, enthusiastic, proactive with strong written and verbal communication skills
• Self-starter with energy; able to collaborate across teams to deliver campaigns
• Strong multi-project juggling and prioritisation skills in a fast-paced environment
• Extensive Digital Marketing experience across paid media channels and end-to-end delivery
• Experience working with media agencies; opportunities to optimise paid media plans
• Experience with in-app banner advertising and customer journeys
• Familiarity with pixels, tracking, tagging technologies, and analytics platforms (Tableau or similar)
• Ability to define audiences and prompt AI tools to create effective short-form copy
• Ability to hit objectives and deadlines and deliver to plan
• Resilience to adapt to change and incorporate feedback
• Track record of delivering results in competitive markets and prioritising high-impact activities
• Commitment to environmental responsibility, social equity, and economic viability

Company Values

Our values are Ambitious, Imaginative, Inspirational, Always learning and listening, Results-focused, and proactively inclusive and anti-racist.

OLIVER is an equal opportunity employer; all applicants will be considered without regard to protected characteristics. Sustainability goals and science-based emissions reductions are part of our mission.