Founder & Managing Director at City Splash Festival Get AI-powered advice on this job and more exclusive features. Direct message the job poster from City Splash. Job Overview City Splash is the UK’s leading reggae, dancehall and afrobeats festival and we’re looking for a brilliant, energetic and engaged Marketing Manager to take this even further. Are you a driven, self-motivated person with a creative flair and a talent for social media content creation? Do you have a passion for live music, festivals and Caribbean culture? Have you got previous experience leading social and marketing strategy within events or music? We’re looking for a passionate individual to deliver our marketing campaign across multiple channels, take ownership of our growing community, manage the sizable social media platforms, CRM and email marketing, and bring their own unique energy to our festival. Your role will be to take the lead of the City Splash marketing campaign, actively generating ideas to maximise the ticket sales of the festival and build a digital presence. Responsibilities will include executing the marketing plan, liaising with media outlets, market research, connecting with influencers, managing all social media platforms, paid performance marketing and actively creating content, reporting, analytics, strategy and development. The ideal candidate will be a problem solver with excellent communication skills, be community-spirited, and have a passion for Caribbean music and culture. They should also be highly organised, able to multitask, and work efficiently to tight deadlines. Role Objectives

To manage the social media and marketing plan for City Splash festival To create unique and effective content to use cross-platform To lead on culturally relevant content creation To be focused on meeting business targets for sales, platform growth and be an avid contributor in ways these can be met. To be able to report with precision and attention to detail, analysing impacts of strategy and sharing with the wider team. To take ownership of the festival's social media and communications, adapting to trends and internal information.

Responsibilities

Devise and execute a detailed social media marketing plan for City Splash festival that covers all key platforms, reflecting and analysing throughout Lead on the copywriting for City Splash communications across web, social media and beyond Creative content production from simple graphics to Reels using appropriate tools like InShot, Adobe, Canva Plan the content calendar with great attention to detail and with up-to-date industry knowledge inputted using platforms such as Later and Hootsuite Be responsible for all inbound and outbound communications from our official platforms and inbox Collaborate with the design teams for content needs, briefing in a timely manner Input into the promotion of the event; liaise with relevant media avenues, write press releases and mailers, ensure website and social media platforms are up to date, coordinate the production and distribution of printed assets, coordinate the production of online assets Lead on the CRM and email marketing through testing mailers and creating funnels for customer journeys Lead on the paid performance marketing, working closely with the ads team to promote assets Work with other partners where necessary including influencer management, PR, brand partnerships and collaborations Source and secure influencer collaborations, draft and review contracts, and manage ongoing relationships to maximise brand visibility. Working closely with designers to provide clear briefs, feedback, and ensure timely delivery of assets aligned with campaign and brand goals. Assist in planning and executing events outside of the main festival such as City Splash Week, warm up parties or other shows under the brand. Manage lineup announcements by reaching out to artists and agents, coordinating approvals, and overseeing the creation and delivery of promotional assets. Be a happy, enthusiastic and friendly first point of online contact for our City Splash audience and festival goers Build monthly and yearly reports with attention to detail and ability to analyse effectively Due to the nature of our group of companies, from time to time, your role will also include work on other brands and roles within the company as requested by your line manager or the management team. Key characteristics >Highly creative and interested in content creation Passion for social media marketing Aware of current trends and able to adapt quickly Driven, self-motivated A flair for copywriting and an eye for detail Supportive, team player Highly organised and ability to multitask A connection to and passion for reggae, dancehall, afrobeats + An ability to complete data driven reporting and analysis Live music industry & or hospitality and contacts within it Marketing & PR Social media management

How to apply: To apply for the role, please send an email containing your CV and a cover letter to maddy@packlondon.com. Applications close 24th October 2025, if you are successful in reaching the next round of interviews we will be in contact.

In your cover letter, we kindly request that you carefully review the job advert and description, and explain why you believe you are a suitable candidate for the position, and what particularly interests you about joining our team. We are eager to welcome a new member to our team, so we encourage you to apply as soon as possible.

Seniority level Entry level Employment type Full-time Job function Marketing and Sales Industries Entertainment Providers #J-18808-Ljbffr