Overview

This is an exciting opportunity to join one of the fastest growing car export companies in the world. The company is experiencing rapid growth and is looking to appoint an experienced Retail Marketing Manager to support this growth and increase the visibility of its automotive brands. In this fast-paced role you will have autonomy to plan, manage, and deliver retail and fleet marketing campaigns, including new model launches, tactical, and quarterly campaigns. This role is a key appointment in the company’s ambitious global sales strategy.

Location: West London

Sector: Automotive

Salary: £65,000-£71,000 + Benefits

Work style: Office-based

Responsibilities

• Plan, manage, and deliver retail and fleet marketing campaigns, including new model launches, tactical, and quarterly campaigns.
• Support dealership partners with local marketing strategy, media planning, and campaign execution.
• Localise national campaigns.
• Create dealer launch events, test drive campaigns, and showroom campaigns.
• Oversee signage and digital assets across the dealer network.
• Be the main point of contact between marketing, field sales, and dealers
• Liaise with external ad agencies
• Provide training and guidance to dealers
• Monitor and report on the success of marketing campaigns
• Occasional travel to dealerships across the UK

Qualifications

• Degree
• 5+ years of experience in retail marketing, trade marketing or dealer network support
• Automotive background
• Mandarin is useful (not essential)

Job details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing
• Industries: Marketing Services