Associate Director, Marketing, Performance and Operations
New Yesterday
- 26 weeks paid parental leave after one year and 36 weeks after five years continuous service, regardless of gender.
- 4 weeks annual leave with the option to purchase more.
- 13 weeks long service leave after seven/ten years.
- Salary packaging options.
- 17% superannuation, with the option to reduce to the minimum super guarantee.
- 25% off UWA full fee courses, discounted health insurance, and convenient on-campus childcare options.
- Incremental progression based on 12 months continuous service.
Associate Director, Marketing, Performance and Operations
Job no: 521603
Work type: Full Time
Location: Crawley
Categories: Community Engagement/Marketing
Key areas of responsibility include:
- Student acquisition and journey optimisation
- Customer Relationship Management (CRM) platform management and marketing automation planning and execution
- Website management
- Inbound and outbound future students contact centre co-ordination
- University Schools, Centres and Institutes marketing
About the opportunity
- Oversee the optimisation of digital and human-led customer journeys, including website management, campaign delivery, CRM planning and contact centre engagement.
- Take a holistic view of the prospective student journey from consideration to application, driving plans grounded in channel performance and student insight.
- Apply data-driven decision-making and adapt to changing market dynamics to ensure ongoing performance management across all acquisition channels.
About you
- Relevant tertiary qualification in commerce, business, marketing or demonstrated equivalent competency.
- Extensive experience in all aspects of the marketing mix / marketing program delivery and project management of strategic initiatives.
- Demonstrated ability to develop, implement and shape delivery of both long term planning/strategic direction and day to day tactical initiatives.
- Demonstrated ability to lead, mentor, motivate and manage multidisciplinary teams to achieve high performance and personal growth.
- Demonstrated understanding of relevant marketing laws, the regulatory landscape, and experience in compliance and risk management within marketing processes.
Note: A current National Police Clearance Certificate will be required by the successful applicant.
Please apply online via the Apply Now button. The content of your Resume and Cover Letter should demonstrate how you meet the selection criteria.
Unsolicited applications from recruitment agencies will not be accepted outside of formal channels.
Closing date: 11:55 PM AWST on Monday, 27 October 2025.
This position is only open to applicants with relevant rights to work in Australia.
About the University
The University of Western Australia (UWA) is ranked among the top 100 universities in the world and a member of the prestigious Australian Group of Eight research intensive universities. With a strong research track record, vibrant campus and working environments, there is no better time to join Western Australia’s top university.
Our commitment to inclusion and diversity
UWA is committed to a diverse workforce and an equitable and inclusive workplace. We are committed to fostering a safe environment for all, including Aboriginal and Torres Strait Islander people, women, those from culturally and linguistically diverse backgrounds, the LGBTIQA+ community, and people living with disability.
If you require any reasonable adjustments, we encourage you to advise us at the time of application. Alternatively, you can contact us for assistance during the recruitment process.
For questions relating to your application, please contact the individual named in the advertisement or the Talent team at people@uwa.edu.au. To enable a quick response, please include the 6-digit job reference number.
- Location:
- Crawley
- Job Type:
- FullTime
- Category:
- Management & Operations