Summary
Salary: Circa £95,000 per annum
Contract type: Permanent
Accountable to: Director of Communications and Engagement
Location: central London/hybrid (see below)
Closing date: Monday 10 November, 9.30am
About the role
We're seeking a strategic and creative senior marketing and communications leader to join us as Assistant Director – Marketing Communications. This is a vital and exciting time, as we help to shape what the future of health and care looks like with our new strategy, refreshed brand, and a reshaped communications and engagement directorate.
In this pivotal new role, you will shape how we engage our audiences at a time of major change across the health and care system. You will lead a multidisciplinary team to deliver bold, innovative campaigns that strengthen our impact, raise our profile, and support income generation across our work. From content and digital strategy to integrated planning and audience engagement, this is your opportunity to drive high-impact marcomms for one of the most respected organisations in the health and care space.
Reporting to the Director of Communications and Engagement, you will oversee the development and implementation of key strategies – including channel, brand, content, and audience – to ensure our communications are joined-up, data-informed, and results-driven. You’ll lead a talented, creative team with a strong focus on collaboration, performance, and continuous improvement, helping to embed a culture of storytelling, innovation, and purposeful communication. Your leadership will be instrumental in helping us shape the external environment and influence behaviours through powerful marketing and brand engagement.
We’re looking for someone with extensive experience in senior marcomms roles, strong leadership skills, and a deep understanding of how digital, creative, and strategic marketing can drive change. If you’re excited by the idea of joining a values-driven organisation that puts people first, challenges the status quo, and is committed to a healthier future for all – we’d love to hear from you.
The Fund has an ambition to increase the diversity of our workforce and introduce careers in health and care policy to a broader range of people. We encourage applicants from all sections of the community, including those from Black and ethnic minority backgrounds, those with disabilities and from the LGBTQ+ community. We believe that diversity of background and experience contributes to a broader collective perspective that will improve the way we influence health and social care policy.
What you’ll get in return
The King’s Fund is committed to a hybrid working model that meets the organisation’s needs, while giving staff flexibility to choose between office and home working. In keeping with our current policy, the post-holder will be required to work a minimum of two days per week from our central London office (pro rata, averaged over a month).
In addition to a competitive salary, The King’s Fund offers generous holiday entitlements, a £3 daily discount in our café and an on-site gym.
How to apply
To apply, please read our supplementary guidance documents below, then download and fill in our application form. If completing the application form presents any challenges, contact us by email ( recruitment@kingsfund.org.uk ) so we can discussion options.
Please note that in order to apply, you must have existing documented proof of your right to live and work in the UK.
The deadline for receipt of applications is Monday 10 November, 9.30am. Late applications will not be considered.
We regret that we cannot respond individually to all applicants due to the high number of applications we receive. If you have not been contacted within three weeks of the closing date, please assume that you have not been shortlisted for interview.
First interviews will be held week commencing 17 November but the panel can be flexible for a particularly strong candidate.
Equality of opportunity
The King’s Fund is committed to equal opportunities in all its activities, and appointments will be determined solely on merit. Applications are welcomed from all sections of the community, including those from minority ethnic groups and those with disabilities.
Find out more about current opportunities to join The King's Fund team.
The world is changing fast – our strategy outlines how we plan to tackle the thorniest questions facing our health and care system.
There are lots of different ways you and your organisation can work with The King’s Fund. Find out more about the services we offer.
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