Overview

The Original Factory Shop has been a mainstay on UK high streets for over 50 years, offering big brands at bargain prices to local communities. We're looking for a creative and driven Marketing Content & Social Media Executive to join our Digital & Ecommerce team at our Bolton Support Centre. Location: Bolton Support Centre (Hybrid: 3 days in office / 2 days remote). Contract: Full-Time.

This is an exciting opportunity to take a hands-on role in shaping our social media presence, customer communications, and content strategy—driving customer engagement, footfall, traffic, and sales across our stores and online.

Responsibilities

• Social Media
  • Create and manage content across TikTok, Facebook, Instagram, and LinkedIn
  • Plan, shoot, edit, and publish Reels, Stories, TikToks, and behind-the-scenes content
  • Manage influencer campaigns and content creator sampling
  • Support TikTok Shop including product uploads and campaign execution
  • Run paid ad campaigns across Meta and TikTok to drive ROI
  • Monitor and react to social trends with fresh, engaging content
  • Report on social performance using Sprout Social, TikTok Seller Center, and Meta tools
  • Coordinate store social activity with internal teams and regional managers
  • Educate stakeholders on social media best practices
• Email & CRM
  • Build and deploy email campaigns via Klaviyo
  • Execute lifecycle campaigns to support retention and loyalty
  • Grow email subscriber lists and ensure a strong contact strategy
  • Conduct A/B testing to optimise performance metrics
• Copywriting
  • Write compelling copy for emails, social posts, product listings, and web banners
  • Maintain the blog, writing engaging posts aligned with campaigns and seasonal content

About You

We are seeking an apprentice who can offer us the following:

• creative thinker with a passion for content and storytelling
• strong time management and multitasking abilities
• confident working independently and as part of a team
• excellent attention to detail and organisational skills

What We Offer

We’re proud to offer a supportive, flexible working environment and competitive benefits, including:

• 33 days holiday (inclusive of Bank Holidays)
• Day off on your birthday
• Hybrid working - 3 days in our Bolton Support Centre, 2 days remote
• Colleague discount from your first week
• Employee Assistance Programme
• Free life insurance
• Enhanced apprentice pay
• Opportunities to shape how customers see and engage with The Original Factory Shop

Please click Apply to start your application. For more information about The Original Factory Shop, please go to our website at: www.tofscareers.com

The Original Factory Shop is committed to equal opportunities and welcomes applications from all who believe they fit the essential requirements of the job.