AfH Marketing Manager
New Today
At Costa Coffee, we’re on a mission to reimagine coffee experiences across the globe. From bustling cities to local communities, we’re creating meaningful coffee moments, powered by innovation and driven by purpose.As a proud part of the Coca-Cola system and working hand in hand with our pioneering partners, we’re in over 50 countries and counting. Whether it's served in-store, from a machine, at home, or on the go, every cup is thoughtfully crafted by our passionate teams who put heart into every moment.Our teams truly make a difference. Whether it's pioneering new tech for the perfect pour, launching award-winning campaigns, developing exciting new menu items, or supporting our people to grow – together, we stir up success.Job DescriptionAs an Away From Home Customer & Channel Marketing Manager, you’ll play a crucial role in shaping how Costa Coffee shows up across diverse AFH segments, from Workplace to Travel & Leisure and more. Sitting within the Global Marketing Centre of Excellence, you’ll lead the development of globally scalable marketing execution frameworks and brand toolkits that empower our markets and bottlers to deliver consistent, impactful brand experiences.This role is about creating strategic marketing enablers like campaign toolkits, F&B strategies, and storytelling decks that elevate Costa’s presence at every customer touchpoint in B2B and B2B2C channels.ResponsibilitiesTranslating brand strategy into actionable marketing toolkits tailored to AFH segmentsCreating customer storytelling tools and bundling frameworks for regional teams and bottlersEquipping sales teams with modular training decks and brand storytelling assetsActing as a global local connector to ensure tools are flexible and locally relevantDriving adoption and consistency of execution across markets through collaboration and feedbackRequirementsAn expert in B2B/B2B2C channel marketing with deep knowledge of AFH segmentsA visionary who can turn strategy into practical, market-ready toolsA communicator with exceptional storytelling skills and cross-cultural fluencyA collaborator who thrives in ambiguity and brings commercial acumen to the tableA global thinker with 7+ years’ experience in customer/channel marketing across diverse marketsBenefitsOwn a piece of Costa’s success by becoming a share owner in Coca-Cola with our Share Investment Plan (SIP)Annual discretionary bonus scheme, based on business results and individual contributionA smart pension that saves you money on tax and national insurance, and matches your contributions up to 10%The Costa Financial Support Fund, supporting team members who find themselves in unexpected financial pressure50% discount in all Costa-owned stores, and 25% off in other participating storesPrivate medical cover thanks to our Private Healthcare schemeWe believe in living life with heart – and that starts with our people. By showing up as our authentic selves, we create a culture where everyone belongs. We celebrate diversity in all its forms and are committed to building an equitable and inclusive environment, one that embraces the unique blend of experiences, identities, and perspectives each person brings.
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- Location:
- Greater London, England, United Kingdom
- Job Type:
- FullTime