Overview

Account Manager (B2B, Events, ABM) - Global B2B Lead Generation Marketing Agency - London/Hybrid

Role summary: As a Marketing Account Manager, you’ll support the delivery of B2B marketing campaigns and events, working closely with internal teams and clients to gain hands-on experience in campaign planning, client communications, and project coordination to ensure successful outcomes across your accounts.

Key Responsibilities

• Client Relationship Management
• Contribute to building relationships with clients, acting as the day-to-day contact for queries and next actions.
• Attend regular client meetings to review timelines, progress, performance, gather feedback, and identify opportunities for campaigns.
• Escalate client concerns as needed and support resolution processes.
• Understand client businesses, industries, and objectives to provide input into campaigns.
• Prepare campaign status reports, performance metrics, and provide updates to clients and internal stakeholders.

• Planning and Project Management
• Collaborate with internal teams to develop tailored marketing and business development strategies and campaigns; monitor deliverables.
• Support the execution of marketing activities and campaigns.
• Monitor industry trends to provide clients with innovative solutions.
• Prepare presentations, decks and reports for client meetings.

• Account Team Management
• Work with account teams to foster a collaborative, high-performance environment.
• Request internal resources as needed to ensure seamless service delivery.

• Event Management
• Manage event logistics, source venues, coordinate speakers, and brief designers for landing pages.
• Attend and manage events on the day, with stakeholder management and travel as required.
• Track project budgets and provide updates; assist in compiling financial updates.

• Operational Excellence
• Adhere to company processes to ensure high-quality service across accounts.
• Monitor client satisfaction and raise challenges proactively to maintain partnerships.
• Collaborate with internal teams for integrated campaign delivery.

• New Business
• Assist in proposals, presentations, and pitches to win new business and expand existing accounts.

Required Experience

• 2-4 years of experience in a marketing or client services role, ideally within a B2B environment.
• Exposure to event management and campaign coordination.
• Degree in Marketing, Business, or related field.
• Experience working with Monday.com project management tool.
• Experience working within a CRM system.

Employment details

• Employment type: Full-time
• Location: London, UK (Hybrid: 3 days in office, 2 days remote)
• Seniority level: Mid-Senior level
• Job function: Marketing
• Industries: Marketing Services and Events Services

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