The VP of Regional Marketing and Talent Acquisition is a dual-role executive responsible for driving brand growth, customer engagement, and talent strategy across the designated region. This leader will oversee all regional marketing functions while aligning talent acquisition strategies to attract and retain top-tier talent. The ideal candidate is a data-driven, people-focused strategist with proven experience in both disciplines. The VP of Regional Marketing and Talent Acquisition is a remote role. Candidates must live in the EMEA region.

Job Responsibilities

Marketing Leadership:

• Develop and execute regional marketing strategies aligned with global brand vision and business goals.
• Lead integrated campaigns (digital, experiential, social, PR) tailored to local market needs.
• Analyze market trends, customer insights, and competitive intelligence to drive decision-making.
• Manage regional marketing budgets, ensuring ROI optimization.
• Coordinate with national and global marketing teams to ensure brand consistency.
• Build partnerships with local organizations and influencers to enhance regional visibility.

Talent Acquisition Strategy:

• Lead the design and implementation of talent acquisition strategies for the region.
• Collaborate with HR leadership and business unit leaders to understand hiring needs and workforce planning.
• Oversee employer branding efforts in alignment with regional marketing initiatives.
• Drive innovative sourcing strategies, including DEI-focused recruiting, campus engagement, and pipeline development.
• Monitor key recruiting metrics and optimize recruitment operations and candidate experience.

Team Leadership and Collaboration:

• Build, lead, and mentor high-performing regional marketing and recruiting teams.
• Foster a culture of collaboration, innovation, accountability, and continuous improvement.
• Align cross-functional initiatives across HR, operations, and corporate marketing.
• Serve as a strategic advisor to senior regional leadership on market positioning and talent trends.

• Bachelor’s degree in Marketing, Human Resources, Business, or related field; Master’s degree preferred.
• 10+ years of progressive leadership experience in marketing, recruiting, or a related discipline.
• Demonstrated success in a dual-function or cross-disciplinary executive role.
• Strong understanding of local market dynamics, consumer behavior, and talent landscapes.
• Excellent leadership, communication, and analytical skills.
• Experience in using CRM, ATS, and marketing automation tools.
• Ability to travel within the region as required.