Overview

Employment Hero is on a mission to make employment easier and more valuable for everyone. Our Employment Operating System brings hiring, HR, payroll and benefits into an all-in-one solution.

Since our inception in 2014, we have scaled to a $2 billion valuation and operate in 6 countries: Australia, New Zealand, Singapore, Malaysia, the UK and Canada. We service over 300,000 businesses and more than 2 million employees.

The EH Way

• We are Mission First
• We are Remote First
• We are AI First
• We are Apolitical
• We Live by Our Values
• We Expect High Performance

This role

As our Vice President, Marketing - UK, you will be a key member of the Global Marketing Leadership Team and the UK Leadership Team, reporting to the Global GM Marketing (with a dotted line to the UK MD). This role shapes and scales the UK marketing vision, positioning Employment Hero as the category-defining Employment Operating System. You will build and lead a high-performing team, set a clear strategy, and drive growth through demand generation, product marketing and brand innovation.

We are seeking a hands-on, commercially minded leader with a proven track record of scaling marketing functions in high-growth tech businesses — ideally challenger brands, fintechs, PLG or marketplace-led companies — who can set direction at board level while remaining connected to execution.

Your key focus areas

• Defining and executing the UK marketing strategy to establish Employment Hero as the category leader for the Employment Operating System
• Building a high-impact marketing organisation, attracting and developing talent with agile, data-driven decision-making
• Driving measurable growth and market share with emphasis on pipeline creation, demand generation and customer acquisition
• Influencing company-wide strategy by representing the UK market voice and contributing marketing insights to Executive and Leadership Team decision-making

This will include

• Owning the UK marketing strategy end-to-end and aligning with EH's global priorities
• Setting vision and direction for cross-functional squads and empowering teams to execute quickly
• Building and scaling repeatable growth engines using data, AI and market insights to drive revenue impact
• Advising the UK MD, Global GM Marketing and Executive Leadership Team with marketing insights
• Driving innovation across brand, product marketing and demand generation to differentiate EH
• Orchestrating integrated campaigns and GTM motions with consistent ROI across channels
• Championing the voice of the customer at an executive level

Who you are

To thrive at Employment Hero, embody The EH Way with focus, agility and impact. You bring:

• 9+ years in high-velocity marketing, with 5+ years in senior leadership
• Proven success scaling marketing functions in fast-paced tech challenger brands, fintech, PLG, or marketplace businesses
• Expertise in earned media, brand, performance, GEO/SEO, CRM, CRO and campaign execution
• Advanced analytical and commercial acumen; data-driven
• Proficiency in Google Ads, LinkedIn Ads, Meta Ads Manager, Salesforce, Braze, Marketo
• An AI-first mindset for operations and customer propositions
• Resilience and adaptability in a fast-moving, global scale-up

What we can offer

Joining Employment Hero means remote work with time and impact ownership, access to cutting-edge tools, and collaboration with ambitious, outcome-driven colleagues. You’ll own ESOP and have access to a wide range of benefits, including a generous parental leave policy, subsidised egg freezing, a WFH office expense budget and learning & development opportunities.

We are committed to safeguarding the privacy of your application data. Read our Applicant Privacy Policy here: employmenthero.com/legals/applicant-policy/

Employment Hero celebrates diverse perspectives and invites people of all backgrounds and identities to apply.

Details

• Seniority level: Director
• Employment type: Full-time
• Job function: Marketing
• Industries: Technology, Information and Internet

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