OverviewJoin to apply for the Strategic Alliances Marketing Manager role at Deel.Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly.ResponsibilitiesCampaign Development & Execution: Design and execute repeatable marketing campaigns across the partner lifecycle, including co-branded plays, ABM programs, and demand-gen initiatives.Asset Creation & Activation: Develop and produce campaign assets such as landing pages, social kits, email templates, event toolkits, and promotional content; localize and adapt assets for priority geographies and partner segments; ensure all materials align with Deel’s partner brand standards and value propositions.Partner Activation & Pipeline Acceleration: Collaborate with partner managers to design campaigns that drive top-of-funnel activity, influence pipeline, and accelerate active opportunities; work with Marketing Ops to track campaign performance, measure ROI, and optimize based on results; use data to identify and prioritize campaign opportunities aligned to strategic GTM plays and partner segmentation.Cross-Functional Collaboration: Partner with the Senior Marketing Manager - Content and Comms to ensure campaign creative, messaging, and activations are consistent with Deel’s partner GTM strategy; work with Regional Marketing and Events to integrate campaigns into field activities and partner event sponsorships; collaborate with Product Marketing and enablement teams to ensure partner campaigns are integrated into larger GTM initiatives and supported with relevant training and resources.Measurement & Optimization: Define and track campaign KPIs (activation rate, partner engagement, influenced pipeline, MDF utilization, content performance); build feedback loops with Partner Managers and partners to improve campaign effectiveness and iterate on playbooks.Qualifications5+ years of experience in B2B partner marketing in SaaS, demand generation, or channel marketing.Experience building and executing integrated partner campaigns globally from scratch.Ability to work cross-functionally and manage relationships across partnerships, sales, marketing, and product teams.Proficiency with CRM systems (Salesforce), marketing automation tools, and analytics platforms.Experience with EMEA & APAC regions is an advantage; proficiency in an additional language is a plus.Total RewardsOur workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all.Equal Opportunity & AccommodationDeel is an equal-opportunity employer that values diversity and encourages applications from suitably qualified candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity, or other legally protected characteristics. Deel will provide accommodation on request throughout the recruitment process. If you require accommodation, please inform our Talent Acquisition Team at recruiting@deel.com.We use Covey as part of our hiring and/or promotional processes. For more information about our data protection practices, please visit our Privacy Policy. #J-18808-Ljbffr