Responsibilities Integrated Marketing Planning

You ensure local social marketing plans leverage GME&E strategy, execution frameworks and marketing technology (MarTech) capabilities to drive business priorities via regional social/digital marketing engines. You align marketing tactics to marketing objectives and relevant metrics.

Social & Digital Media

Act as the point of contact for Social & Digital Strategy for OU’s—informing and translating global & regional guidance into actionable local plans. Partner with Regional IMM and event team to ensure consistent execution across platforms and audiences. Monitor social & digital trends and platform updates to inform strategy and innovation. Support the development of executive social presence where relevant.

Stakeholder & Agency Management

Build strong partnerships with Integrated Marketing, CSA, and Communications teams to ensure content is embedded across the full marketing mix. Manage external agencies and freelancers to deliver high-quality content on time and within budget. Provide clear briefs, feedback, and performance expectations to partners and vendors. Act as a connector between EMEA and local teams to ensure alignment and knowledge sharing.

Performance & Optimisation

Monitor content and social/Paid Media performance using analytics tools; translate insights into actionable improvements. Regularly report on content effectiveness and engagement to stakeholders. Test and iterate content formats, messaging, and channels to improve impact. Stay informed on content and social/digital best practices, tools, and technologies to continuously evolve the strategy.

Requirements

Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND integrated marketing (e.g., campaign planning and execution, digital marketing), event management, program management, marketing operations (including campaign reporting and analysis), or related work experience OR equivalent experience Experience managing and expanding a product/solution portfolio and driving demand generation and pipeline acceleration within a complex (e.g., multinational or matrixed) organization. Experience in developing regulatory marketing strategies and campaigns and aligning marketing strategies to EMEA marketing needs. Knowledge of the relevant EMEA regulatory landscape. Marketing strategies to audience needs. Knowledge of the relevant personas and buying process

Adecco is a disability-confident employer. It is important to us that we run an inclusive and accessible recruitment process to support candidates of all backgrounds and all abilities to apply. Adecco is committed to building a supportive environment for you to explore the next steps in your career. If you require reasonable adjustments at any stage, please let us know and we will be happy to support you. #J-18808-Ljbffr