Senior Staff Product Marketing Manager, EMEA
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Senior Staff Product Marketing Manager, EMEA
1Password is seeking a seasoned Staff Product Marketing Manager with deep cybersecurity expertise and regional market knowledge to lead product marketing strategy for the EMEA region. This role is remote (UK preferred but open to candidates located in the EMEA region) and reports to the Vice President of Product Marketing. You will help shape the local strategy for identity, authentication, and Extended Access Management (XAM) offerings, including Enterprise Password Manager (EPM) and developer security products.
This position sits at the intersection of product, marketing, sales, and regional leadership. You will be a market-maker and regional voice, influencing product direction with customer insights and driving regional product messaging, launches, and enablement across enterprise, developer, and consumer audiences.
What You’ll Do
- Develop and own the EMEA-specific product marketing strategy to support regional sales targets and drive local adoption of 1Password’s XAM solutions.
- Serve as a subject matter expert on cybersecurity trends, buyer behavior, and regulatory dynamics across key markets in EMEA (e.g., UK, Germany, France, Nordics, Middle East).
- Align with regional sales, partnerships, customer success, and field marketing teams to ensure cohesive messaging and go-to-market execution.
- Lead regional product launches and growth initiatives by tailoring global campaigns and messaging to local market needs.
- Support packaging, pricing, and positioning strategies for EMEA audiences, including translation and cultural adaptation.
- Lead regional customer research, win/loss analysis, and segmentation to inform roadmap, marketing, and sales priorities.
- Monitor competitive landscape in EMEA to differentiate 1Password across industries and customer profiles.
- Develop clear and compelling narratives that position 1Password’s identity and access solutions against legacy IAM systems and emerging authentication models.
- Enable EMEA sales and channel teams with localized training, assets, objection handling, and customer success stories.
- Represent 1Password as a regional product expert at webinars, conferences, analyst briefings, and customer advisory boards; build relationships with key influencers, customers, and partners across the EMEA cybersecurity ecosystem.
Experience & Qualifications
- Bachelor’s or Master’s degree in Marketing, Business, or a related technical field.
- Product marketing or cybersecurity certifications (e.g., Pragmatic Institute, PMA, Security+, Zero Trust frameworks).
- Experience working at cybersecurity vendors in identity, PAM, passwordless, or endpoint security spaces.
- 8+ years of B2B SaaS product marketing experience, with at least 5 years in cybersecurity.
- Proven track record driving go-to-market success in EMEA across multiple countries and languages.
- Deep understanding of identity and access security (IAM, SSO, authentication, MFA, zero trust, etc.).
- Demonstrated success supporting enterprise security solutions with complex buying cycles.
Strategic & Cross-Functional Leadership
- Influence product direction and go-to-market plans using customer and market insights.
- Drive alignment across global and regional stakeholders in product, marketing, sales, and customer success.
- Lead cross-functional teams and manage projects in a high-growth, remote-first environment.
Communication & Storytelling
- Strong written and verbal communication with the ability to translate technical details into compelling customer narratives.
- Fluent in English; additional European languages are a plus (e.g., German, French, Dutch).
What You Can Expect
- Regional Strategy & Leadership: Develop and own the EMEA product marketing strategy to support regional sales targets and drive local adoption of XAM solutions.
- Thought Leadership & Advocacy: Represent 1Password as a regional product expert at events and with key stakeholders.
- Remote-friendly, collaborative environment with opportunities to influence product direction and GTM strategy across a high-growth region.
Our Culture
1Password prioritizes collaboration, transparent communication, feedback, and core values: keep it simple, lead with honesty, and put people first. We embrace AI to enhance our solutions while maintaining a strong focus on security and privacy. We are a remote-first company with occasional travel for in-person engagement as part of most roles.
What We Offer
- Health and wellbeing: maternity/parental leave top-up, competitive health benefits, generous PTO.
- Growth and future: RSU program, retirement matching, free 1Password account.
- Community: paid volunteer days, peer-to-peer recognition, remote-first environment.
- Note: Some GTM roles may be in-person/hybrid in specific locations; details provided where applicable.
You Belong Here
1Password is an equal opportunity employer. We foster an inclusive, diverse, and equitable workplace. Accommodation is available upon request during recruitment. Remote work is supported, with expectation to travel as needed for role requirements. Successful applicants may be subject to a background check. Information about AI/ML in recruitment and privacy notices is provided in our candidate information documentation.
Applied candidates can view related notices and disclosures within the posting. Referrals increase your chances of interviewing.
Location: United Kingdom (London, Cambridge) with remote options across EMEA.
- Location:
- United Kingdom
- Job Type:
- FullTime
- Category:
- Marketing & Media