Senior Product Marketing Manager at AnywhereNow

AnywhereNow is a fast-paced, mission-driven company transforming customer experience through AI-powered contact centre solutions. Our portfolio includes Dialogue Cloud, Tendfor, and Deepdesk, delivering cutting-edge capabilities across Microsoft Teams environments and enterprise CX platforms. We are at the forefront of intelligent customer engagement, and this role will play a pivotal part in amplifying our leadership in Virtual Agents and AI, especially as we deepen our integration with Microsoft Copilot and other advanced tools.

We’re seeking a strategic yet hands-on Senior Product Marketing Manager to lead the go-to-market strategy for Deepdesk, our true omnichannel AI solution. Deepdesk empowers agents and delights customers with real-time, intelligent support across email, chat, and voice, tackling challenges like fragmented information and manual conversation summaries using Generative AI.

This role is ideal for someone with a strong background in marketing AI technologies, particularly those familiar with Microsoft Copilot and similar innovations. You’ll be instrumental in shaping our Virtual Agents and AI story, positioning AnywhereNow as a leader in next-gen customer service.

Responsibilities

• Drive go-to-market product strategies from concept through launch and beyond.
• Develop compelling product positioning and messaging frameworks that differentiate AnywhereNow in the CCaaS space.
• Lead launch plans, sales enablement, and campaign asset creation.
• Collaborate with product managers to align roadmap messaging with customer needs.
• Conduct competitive analysis and market research to inform strategy.
• Partner with sales, support, and customer success to refine messaging.
• Ensure consistent product storytelling across all marketing channels.
• Track and report on campaign performance, pipeline impact, and product adoption.
• Define and monitor KPIs such as adoption, engagement, conversion, and pipeline impact.
• Establish feedback loops with sales, customers, and partners to inform strategy.

Why Join Us?

• Be part of a company on a mission to redefine customer experience.
• Collaborate with passionate teams across the business.
• Shape the future of enterprise dialogue management and AI-driven CX.
• Proven experience in go-to-market strategy and product launches within CCaaS or enterprise SaaS.
• Demonstrated success in promoting Virtual Agent solutions or similar AI-driven platforms.
• Experience marketing AI technologies, especially Microsoft Copilot, is a strong advantage.
• Strong technical understanding with the ability to translate features into customer benefits.
• Excellent communication and storytelling skills.
• Collaborative team player who thrives in a fast-paced, high-growth environment.
• Strategic thinker with a bias for action and results.
• Comfortable working independently and taking ownership of deliverables end-to-end.