Senior Marketing Executive – Automotive / Commercial Vehicles

Location: Hybrid – Liverpool Office (3 days) and Working From Home (2 days)

Reports To: Head of Marketing

Employment Type: Full-time

About the Company

Harris MAXUS UK is a leading manufacturer in the commercial vehicle industry, known for innovation, quality, and reliability. We’re expanding our marketing team to strengthen our brand presence and dealer network engagement. This is an exciting opportunity for an experienced marketing professional from the automotive or commercial vehicle sector to advance their career with a manufacturer and play a key role in driving our brand forward.

Role Overview

As a Senior Marketing Executive, you will be responsible for developing and executing marketing initiatives that enhance brand visibility, support dealer marketing activities, and drive customer engagement. You’ll manage social media channels, create compelling content, plan and execute events, and support the development of marketing materials and campaigns.

Key Responsibilities

• Social Media Management: Create, schedule, and manage engaging content across social media channels, and monitor engagement and analytics to optimise performance.
• Email Marketing: Plan, write, and deliver targeted email campaigns to customers, prospects, and the dealer network; design and coordinate production of marketing materials such as brochures, POS, digital assets, and dealer toolkits; ensure brand consistency across all platforms and communications; collaborate with dealers to support local marketing initiatives.
• Event Planning & Management: Coordinate trade shows, dealer conferences, and product launches; manage logistics, supplier coordination, and post-event analysis.
• Digital & Brand Campaigns: Support wider brand campaigns, ensuring alignment with global brand guidelines; work closely with internal and external stakeholders, including creative agencies and digital partners.

Skills & Experience Required

• Experience: Minimum 3–5 years in a marketing role within the automotive or commercial vehicle industry (manufacturer, dealer, or distributor).
• Proven experience managing social media, digital campaigns, and content creation.
• Strong project management skills with the ability to manage multiple campaigns simultaneously.
• Excellent copywriting and communication skills.
• Proficiency in tools such as Canva, Mailchimp (or similar email platforms), and CRM systems.
• Experience coordinating events and exhibitions.
• Collaborative approach with the ability to work cross-functionally across teams and external partners.

Personal Attributes & Benefits

• Creative thinker with strong attention to detail.
• Proactive, organised, and able to work autonomously.
• Passionate about the automotive or commercial vehicle industry.
• Ambitious and eager to progress within a manufacturer environment.
• Defined Contribution Company Pension Plan.
• 25 days annual leave.
• Employee Assistance Programme.
• Cycle to Work Scheme.