Senior Legacy Marketing Manager

2 Days Old

Prospectus is excited to be supporting a UK children's charity with their search for a Senior Legacy Marketing Manager on a 12-month contract. This organisation runs over 1,000 UK projects that transform the lives of almost 300,000 children and young people every year. They believe they can bring out the best in every child regardless of the issues they face. Their work supports children living in poverty, children that have been sexually exploited, children living with a disability, children living with domestic violence, and young carers who look after an ill parent or relative. As the Senior Legacy Marketing Manager, you will be responsible for helping shape and deliver the legacy and in-memory giving fundraising programme that will maximise the lifetime value of supporters. This role will be responsible for managing a small team and overseeing budget of £600k and an income target of £240k. With a varied legacy marketing programme, this role will focus on both the acquisition and retention of legacy supporters and work across a range of channels including direct mail, telemarketing, DRTV, digital, events, and Free Will products. The successful candidate will have proven experience within legacy marketing and have a strong understanding of direct marketing across a range of audiences. They will be confident in planning, delivering, and evaluating legacy marketing campaigns, and be able to ma...
Location:
Remote
Salary:
£43,657 - £56,130 per year
Category:
Management & Consultancy