Location: LoughboroughType: PermanentIndustry: AccessoriesJob Ref: TGM2181Our client is a leading wholesale supplier of hair and fashion accessories; gift boxes and packaging with over 45 years of experience.The sales and marketing manager will have a hands-on approach; be a team player able to work together to drive and implement our operational sales and marketing activity. Having a working knowledge of website, PPC, SEO and email campaigns they will work with the internal team and external agencies to maximise ROI. They will drive external sales activity working with the team to develop and implement the sales plan winning new business.The role:Work with the internal teams to drive increased sales through online and direct marketing and sales channels.Work with external agencies to define and implement the SEO / PPC strategy to maximise ROIWork with the team to define the email comms plan and implement through Klaviyo or similar toolManage the website development directly, and where necessary through the external agency. Working with the internal team, be responsible for web site updates, content management.Work with the team to input into and drive the sales plan and prioritisation and be responsible for driving sales from new clients.Create sales tools for external sales working with other team membersWork with the team to create and manage the marketing calendar and social contentReport on marketing ROI and sales plan progress and activityWhat specific professional skills does the individual need and at what level, e.g. specific IT spreadsheet/analytical/modelling skillsGreat interpersonal skillsKnowledge and understanding of website management, SEO, PPCStrong commercial focusSales techniquesRequirementsExperience of SEO, PPC and email marketing campaignsExperience of salesExperience of working in a B2B business ideally wholesaleFashion experience ideally in accessories and / or packaging‘A’ – level or above preferably a marketing qualificationExcellent communication skillsDetailed, precise and quality focusedTeam playerA self-starter who seek ways to improve current practiceEnergetic and enthusiastic #J-18808-Ljbffr