Performance Marketing Manager
New Today
Job Description
We're looking for a Performance Marketing Manager to join the Acquisition team in which you will forecast, plan and increase performance marketing activity across Experian's consumer site.
Reporting to the Head of Performance Marketing, your responsibilities will include:
Trading meetings: You will contribute performance updates and analysis on key performance metrics for weekly trading meetings with senior stakeholders. Lead weekly trading calls with the wider eCommerce and Finance teams.
Performance analysis: Rigorously monitor performance across all performance marketing channels. Proactively provide detailed insights and updates into channel or product level performance and test results.
Forecasting: You will collaborate with teams across the consumer business to develop and produce accurate monthly and daily forecasts for our core KPIs. Track performance against these forecasts and identify opportunities for revenue growth. Collaborate with Finance teams in annual/quarterly planning.
Create and own a testing framework: Support the Acquisition team to prioritise and analyse AB tests, with a view on the longer-term performance and revenue trajectory. Create and review testing roadmaps and analyse the results and share them with the wider team.
Conducting deep dives: Deeply understand performance and external demand and market dynamics to investigate performance changes.
Identifying opportunities: Inform our long-term strategy and short-term commercial opportunities through analysing our performance marketing trends. Analyse gaps in our channel set ups and inform our audience strategy.
Automate reporting: Work with multiple internal and external (agency) teams to scope, create and improve performance reporting for the Acquisition team.
Qualifications
Additional Information
Benefits package includes:
Our uniqueness is that we celebrate yours. Experian's culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI, work/life balance, development, authenticity, collaboration, wellness, reward & recognition, volunteering... the list goes on. Experian's people first approach is award-winning; World's Best Workplaces™ 2024 (Fortune Top 25), Great Place To Work™ in 24 countries, and Glassdoor Best Places to Work 2024 to name a few. Check out Experian Life on social or our Careers Site to understand why.
Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is an important part of Experian's DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, colour, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.
Grade: D/EB8
#LI-DS1 #LI-Hybrid
Experian Careers - Creating a better tomorrow together
Find out what its like to work for Experian by clicking here
- Location:
- London
- Job Type:
- FullTime
We found some similar jobs based on your search
-
New Today
Performance Marketing Manager
-
London
About Sand&Sky Born from the sun-kissed shores and potent botanicals of Australia, Sand&Sky is a global beauty brand that's taken the world by storm. Famous for our Porefining Mask and a range of other cult-favorite skincare, we're built on a founda...
More Details -
-
New Today
Senior Marketing Manager, Analytics and Performance Reporting
-
London
HSBC Corporate and Institutional Banking is a markets-led, financing-focused business that provides investment and financial solutions. Through our international network, we connect emerging and mature markets, covering key growth areas. We partner w...
More Details -
-
New Today
Performance Marketing Manager - Buckinghamshire
-
Gb
We've been retained to search for a Performance Marketing Specialist to join one of the UK's most respected brands, a name you'll find on many high streets across the country. This established and still rapidly growing company is looking for an exper...
More Details -
-
New Today
Performance Marketing Manager
-
London
Want to work with an award-winning and quickly expanding company? We’re a travel site making it a doddle to book camping, glamping and caravan sites all over the world, with over 6,000 to choose from. Pitchup.com receives 40m annual visits and up t...
More Details -
-
New Today
Performance Marketing Manager
-
London
We're putting together a talented team to build the #1 training platform for Runners We help everyday runners become outstanding by building an incredible app providing world-class training, coaching and community for everyone, whether you're improvi...
More Details -
-
New Today
Mid-Market Sales Manager (Performance Marketing / SaaS)
-
London, England
- Advertising
This job is with Awin Global, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly. Purpose of Position Are you passionate about sales and eager...
More Details -