At Charlie Oscar, we’re a team of big thinkers, bold doers, and collaborative problem-solvers. We partner with ambitious brands to outsmart, outpace, and outgrow the competition through a blend of data science and creativity that drives real growth.

Life at Charlie Oscar is fast-paced, exciting, and full of opportunities to learn, grow, and push boundaries. You’ll be working alongside some of the sharpest minds in the industry, solving big challenges, delivering work you’re proud of, and making a tangible impact for global brands.

We hire for attitude and culture add, not just experience. We want curious, ambitious people who aren’t afraid to challenge the status quo, bring fresh ideas to the table, and help shape the future of marketing.

Sound like your kind of place?

WHO WE HIRE

We look for attitude first. If you're smart, humble, proactive, and genuinely curious – you’ll fit right in. We value people who care about their craft but don’t take themselves too seriously. We’re building a culture where brave ideas are encouraged, learning is constant, and everyone’s voice matters.

If you’re already working with AI to do smarter work, even better. We don’t expect you to be a specialist – just inquisitive and excited to find tools to elevate what we do.

THE ROLE

The Performance Marketing Manager will work alongside our Paid Social Lead to drive success in marketing initiatives across all social channels for clients. You will collaborate as an embedded partner with digital brands and lead efforts to optimise Paid Social campaigns and customer acquisition. From industries such as beauty, fitness, and pet care, you’ll help generate a highly profitable impact for some of the UK’s most promising scale-ups. You’ll also mentor junior team members and play a key role in evolving our services and internal capabilities.

KEY RESPONSIBILITIES

• Develop comprehensive paid social media strategies aligned with marketing and business objectives across Meta, TikTok, Pinterest, Reddit, and more.
• Provide strategic guidance on campaign architecture, audience targeting, and budget allocation.
• Oversee end-to-end execution of paid social media campaigns across multiple platforms with a focus on accuracy, insight, and continuous improvement.
• Continuously optimize campaigns to maximise performance, ensuring ROI and KPIs are met.
• Ensure robust testing plans are in place and aligned to wider client goals.
• Proactively adapt plans in line with changing priorities or market dynamics.
• Manage and allocate investment effectively, adjusting based on performance and priorities.
• Upskill and mentor Paid Social Executives, guiding campaign management and professional development.
• Foster a collaborative and innovative team environment; lead by example in collaboration, communication, and resilience.
• Utilise advanced analytics to analyse campaign data and provide weekly and monthly performance reports.
• Present insights and recommendations to the marketing leadership team for strategic decisions.
• Manage and allocate budgets effectively across campaigns and platforms; monitor spending and adjust as needed.
• Collaborate with other marketing teams to ensure cohesive campaigns.
• Translate complex performance data into clear, actionable recommendations for internal and external stakeholders.
• Contribute to overall marketing strategy and cross-functional initiatives.

REQUIRED EXPERIENCE & SKILLS

• Proven experience managing paid social channels with strong in-platform expertise across Meta, TikTok, Reddit, Pinterest, and secondary platforms such as Snapchat.
• A track record of driving growth and customer acquisition for digital consumer brands (D2C focus).
• Exceptional data-driven and analytical skills, paired with a creative mindset to translate data into actionable strategies.
• A passion for innovation and the drive to challenge the status quo to achieve best-in-class outcomes.

BENEFITS

• Competitive salary plus quarterly bonus up to 10% of quarterly salary
• Wellness allowance including private health care
• Pension plan
• Regular team socials and annual company trip
• Hybrid working (3 days per week in our London Bridge office)
• 25 days’ holiday per year, plus bank holidays and time off over Christmas
• 4 weeks Work From Anywhere per year
• Birthday off
• Cycle to Work Scheme
• Regular office treats and surprises
• Be part of building something truly exceptional

OUR VALUES

Make It Happen

Progress is better than perfection. We make things happen and get things done.

Treat It Like Your Own

As if it was your business, your money, yourself. It’s not just work; it’s personal.

Grow Together

Grow the business, grow with your team, grow yourself.

Be Brave

In your work, in your ideas, in your ability to make decisions.

At Charlie Oscar Group, we are an equal opportunities employer committed to diversity and inclusion. We welcome individuals from all backgrounds to join our team. If you have a disability or special need that requires accommodation, please let us know.

Location and application details are provided for reference purposes within this posting.