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Manager - Recruiting for Performance, Digital & Growth Marketing professionals

Performance Marketing Lead

3 Days a week in the office, 2 from home

I am working with a DTC supplement business that uses science and natural agents to promote health and longevity.

Due to growth, they are hiring a Performance Marketing Lead to drive the acquisition strategy across global markets. This is a strategic customer acquisition role, with day-to-day execution supported by a dedicated offshore team managing Meta advertising, influencer partnerships, Google Ads, and SEO. The brand is also onboarding a TikTok agency to accelerate growth on this emerging platform.

Key Responsibilities:

• Scale Meta advertising in collaboration with our paid media specialist—optimizing campaigns for a strong CPA:LTV ratio and leveraging advanced targeting strategies to reach our ideal customer demographic
• Work with our Influencer & Partnerships Manager to set strategic direction for brand growth through collaborations in health and wellness
• Oversee creative agencies, ensuring delivery of high-quality, on-brand content that resonates and drives acquisition
• Collaborate with our Head of Search to optimize landing pages and advertorials for higher conversion rates and ad spend efficiency
• Lead our TikTok Shop agency relationship, ensuring performance and brand consistency
• Work with our Meta manager to A/B test landing pages using Replo, continuously improving conversion rates and funnel performance

Ideal Experience:

• Proven track record in customer acquisition, especially in scaling direct-to-consumer eCommerce brands
• Deep expertise in Meta advertising, with hands-on experience in profitable campaign scaling across segments
• Passion for DTC marketing and curiosity for testing channels like TikTok, influencers, and affiliate partnerships
• Experience managing paid media, landing pages, and CRO across the customer acquisition funnel
• Highly analytical, data-driven, with strong skills in attribution, incrementality, and LTV:CAC
• Opportunity to shape marketing in a rapidly growing supplement brand that makes a meaningful impact on health
• Clear path for career progression into senior leadership roles
• Competitive salary with bonuses tied to customer acquisition targets
• 25 days holiday plus an extra day for your birthday
• Flexible hours and remote work options two days a week
• Ability to work abroad for up to 3 weeks annually
• Collaborative team culture with social activities
• Pension contributions, company MacBook, personal development budget, and free supplements

If interested, apply via the link or contact Jasmin@3Search.co.uk with your CV.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Advertising

Industries

• Wellness and Fitness Services and Retail