Performance Marketing & Digital Executive

New Today

OverviewMoss is a menswear brand with over 170 years of tailoring know-how. We style individuals for moments that matter and are committed to craft, experience, and sustainability. We value trust, creativity, collaboration, and agility to achieve sustained growth and a positive impact.Purpose of the Role:In the Digital Marketing Executive role, your main job is to support the traffic acquisition plans for the Ecommerce business, ensuring engaged visitors are brought to the site to deliver trading and commercial success. You will collaborate with Buying, Merchandising and Design teams. Your tasks include day-to-day management of paid search and paid social channels, assistance in running our affiliate channel and student discount partnerships, and developing and optimising traffic and conversion rates across digital marketing channels.Key Responsibilities:Build a strong relationship with our performance marketing agency partner and develop and execute the performance search & social strategy, while holding the agency to account for performance across KPIs.Work closely with the internal brand marketing team to identify opportunities to support the wider business with paid performance initiatives.Own briefs to execution of new campaigns, imagery, and copy tests.Identify new opportunities to grow the paid channels, including exploring new and relevant platforms to launch.Work closely with our affiliate network to build a successful partnership marketing program.Identify new opportunities and partnerships for the affiliate program.Build and maintain strong partnerships with publishers, keeping regular contact with key account managers.Ensure partners are updated on stock, promotions, marketing events, and seasonal trends to maximise performance.Provide weekly and monthly performance reporting for KPIs offering insight to the wider team and business.Actively look for efficiencies across digital marketing channels to improve performance.Support the Digital Marketing Manager across all digital marketing channels.Keep updated on the latest changes to analytics and advertising platforms.What You'll Need to Succeed:Technical:Proficient in Microsoft Office Suite, particularly Excel and PowerPoint.Proficient in web analytics tools, particularly Google Analytics and social platform analytics.Experience with affiliate marketing and understanding market dynamics.Knowledge of social platforms and expertise in leveraging paid performance opportunities.Awareness of paid search advertising and using Google Ads and Microsoft Advertising platforms for reporting.About You:Demonstrates initiative and excels in collaborative environments, engaging with both internal and external stakeholders.Skilled in analysing and presenting data, improving decision-making and communication processes.Consistently embodies Moss's core values and behavioral competencies in daily responsibilities and interactions.Employee Discount: 70% discount across all our stores.Season Ticket Loan: Financial support for commuting.Cycle to Work Scheme: Encouraging eco-friendly travel.Discounted Gym Membership with PureGym: Promoting physical health and fitness.Life Insurance: Providing peace of mind for colleagues.Ongoing Development: Tailored to suit your career ambitions from day one.Access to Moss Learning: An online learning platform for skill enhancement.Employee Hub: Easy access on the go to colleague benefits, recognition, wellbeing, and company updates.New Baby Gift: Celebrating important personal milestones of colleagues.Additional information: Our Hybrid Work Policy requires a minimum of 4 days in the office and 1 day working from home.If you want to know more about MOSS, our people and our culture, search #LifeatMoss or TailorYourCareer on LinkedIn.Moss is unable to offer visa sponsorship. Applicants must have the right to work in the UK at the time of application. We are not able to support visa applications or future sponsorship.Employment detailsSeniority level: AssociateEmployment type: Full-timeJob function: Marketing and AdvertisingIndustries: Retail Apparel and Fashion, RetailAdditional job board content and location-specific postings have been omitted for clarity. #J-18808-Ljbffr
Location:
England, United Kingdom
Job Type:
PartTime